News

Posted September 22, 2010

PALISADE, CO (BRAIN)—Industry veteran Kenny Roberts, the former U.S. sales and marketing manager for DT Swiss, has launched a new business venture which will offer a variety of sales and marketing services with a focus on the bicycle Industry.

Posted September 22, 2010

SOUTH PASADENA, CA (BRAIN)—New cycling media company Move Press has acquired Testrider.com, a cycling Web site for video product reviews and information.

Posted September 22, 2010

WHISTLER, British Columbia (BRAIN)—Kokanee Crankworx finished its seventh year as the biggest yet. Though excitement has wrapped for this year, there is plenty to look forward to with next year’s event, now less than 10 months away, July 16 to 24, 2011.

Posted September 22, 2010

Why Every Internet Venue Is Worse Than Every Other One.

Posted September 21, 2010

LAS VEGAS, NV (BRAIN)—Hundreds of retailers and exhibitors paid a hot and sweaty goodbye to Bootleg Canyon, as Interbike hosted its last outdoor demo in the Nevada desert before it moves to southern California.

Posted September 21, 2010

LAS VEGAS, NV (BRAIN)—A group of two dozens riders arrived at Outdoor Demo tired and sore but in good spirits on Tuesday afternoon after pedaling nearly 600 miles over six days as part of the annual epic ride to Interbike led by Specialized founder Mike Sinyard.

Posted September 21, 2010

LAS VEGAS, NV (BRAIN)—The Bike Cooperative (TBC) announced at its member meeting last night that it has partnered with Advanced Sports, Inc., parent company of Fuji, Kestrel, Breezer and Terry. “ASI has a ton of momentum,” said Greg Brodsky, managing director of The Bike Cooperative.

Posted September 21, 2010

WASHINGTON, D.C. (BRAIN)—The League of American Bicyclists is announcing 63 new Bicycle Friendly Businesses (BFB) and eight renewing BFBs tomorrow at Interbike in Las Vegas during the International Mountain Biking Association (IMBA) Industry Breakfast in the Sands Expo Rooms 106-107.

Posted September 21, 2010

SCHAFFHAUSEN, Switzerland (BRAIN)—Garmin has acquired MetriGear, the creator of a pedal-based power solution for cycling, as a new component of its growing fitness division.

Posted September 20, 2010

BOOTLEG CANYON, NV (BRAIN)—One look around Outdoor Demo and it’s apparent that bikes are being thought of as much more than just a recreational tool these days.

Posted September 20, 2010

TEMPE, AZ (BRAIN)—Vyatek Sports has a new partnership for its ExoGrid, IsoGrid and Bi/FusionTM technologies with daVinci Designs from Denver, Colo. The initial ExoGrid and IsoGrid based tandem designs will debut at the 2010 Interbike trade show.

Posted September 20, 2010

DENVER, CO (BRAIN)—The Outdoor Industries Women’s Coalition, (OIWC), has added Hillary Harding as OIWC's development director, a newly created position aimed at enabling the organization to expand its reach and mission.

Posted September 20, 2010

SARASOTA, FL (BRAIN)—On the eve of Interbike 2010, IntraWerks, Inc. has officially launched their Repatron offering, an innovative Independent Rep/Sales Agency Web Service for the cycling industry harnessing the power of Google Technology.

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