News
Behind The BPSA’s Redacted 2008-’09 Numbers: Boondoggle, Hornswoggle, or Clerical Soap-Droppery?
GIVISIEZ, Switzerland (BRAIN)—Scott Bikes will enter the electric bike market next year through a partnership with industrial engineering giant Bosch.
Scott will introduce the E-Sub 20 and the E-Sportster at the Eurobike tradeshow this fall. Retail prices will start around €2,000.
SAN RAFAEL, CA (BRAIN)—Trips for Kids (TFK) was selected to compete in the July Pepsi Refresh Project for a $25,000 prize.
LAGUNA HILLS, CA (BRAIN)—Cyfac International, builder of custom bicycle frames for more than 25 years, has signed a contract with Keonys, Europe’s No. 1 reseller of Dassault Systèmes Product Lifecycle Management (PLM) products, most notably the CATIA PLM Express solution.
SALT LAKE CITY, UT (BRAIN)—Taiwanese manufacturers, many of whom are well known among bicycle industry executives, are now making a concerted push into the outdoor and sporting goods market.
CORTEZ, CO (BRAIN)—Osprey Packs, Inc. has completed its sales agency selection for the U.S. bike market.
SAN JOSE, CA (BRAIN)—Bicycle retailers now have another option for submitting purchase orders to Giant.
BEAVERTON, OR (BRAIN)—Yakima has named The Hitch Company and Norco as its two new Canadian distributors. The announcement is effectively immediately with the transition scheduled for completion September 1.
NORTH VANCOUVER, British Columbia (BRAIN)—Ryders Eyewear has hired Tara Wilkinson as its new director of marketing.
MOUNT PROSPECT, IL (BRAIN)—National Sporting Goods Association vice president of Information and research Thomas B. Doyle is retiring from the NSGA, effective early in the fall of 2010. Doyle is one of NSGA’s longest-tenured staff members, having spent 39 years in the sporting goods industry.
LAGUNA NIGUEL, CA (BRAIN)—With three weeks to go until Lifeboat Event’s inaugural DealerCamp, final plans for the event are taking shape.
WELLINGTON, New Zealand (BRAIN)—Icebreaker is launching a cycling apparel line that will hit retail this winter. The New Zealand-based company is best known for its apparel sold through the outdoor channel.
PHILADELPHIA, PA (BRAIN)—Veteran product manager Steven Fairchild has rejoined Advanced Sports. He will take on all road and specialty product development for ASI's bike brands including Fuji, Kestrel, SE, Breezer and Terry.
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