News

Posted July 17, 2014

GOLDEN, Colo. (BRAIN) — Yeti's new SB5c trail bike has the company's new Switch Infinity suspension technology, which the Colorado company developed with Fox. The new bike has 27.5-inch wheels and five inches of rear travel. Complete bikes start at $6,599.

Posted July 17, 2014
A blog by NBDA executive director Fred Clements.

The average bike shop today is bigger than in the past, both in dollar volume and physical size, according to a new retail study from the NBDA conducted early this year.

Posted July 16, 2014

NOVATO, Calif. (BRAIN) — Marin Bikes has added a new online warranty tool for its dealers and a new business communication site that it calls its .biz site.

Marin has been testing the sites since February this year with some of its dealers.

Posted July 16, 2014

SAUSALITO, Calif. (BRAIN) — Bar Fly has expanded North American distribution of its handlebar mounts and other accessories through Quality Bicycle Products in the U.S. and Ryeka Sport in Canada. Both distributors have product in stock and ready to ship.

Posted July 16, 2014

SEATTLE (BRAIN) — K2 Sports has entered into an agreement to acquire custom cycling and triathlon apparel brand Squadra. The purchase complements K2 Sports’ growing portfolio of endurance sports brands, including Zoot Sports.

Posted July 16, 2014

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has released the nominees for the first round of categories for the 2014 Interbike Awards, to be presented at the Interbike Gala during the trade show in September.

Posted July 15, 2014

HAYWARD, Calif. (BRAIN) — Bianchi USA has launched a new dealer business-to-business website.

The company said the new site allows dealers to instantly check inventory and place orders, as well as view their account history and contact customer service.

Posted July 15, 2014
Forte and Darney are also promoted.

IRVINE, Calif. (BRAIN) — Felt Bicycles has added four new staff members: two in sales, one in engineering and one in marketing.

Posted July 15, 2014

SQUAMISH, British Columbia (BRAIN) — Formed by a team with a combined 80-plus years in the apparel industry, British Columbia-based cycling clothing brand 7mesh will launch at this year's Eurobike and Interbike shows.

Posted July 15, 2014

Our new print issue features a special report on the women's market and an in-depth look at sales trends for the first half of this year — and a look ahead.

Posted July 15, 2014

LONG BEACH, Calif. (BRAIN) — To reward "the unsung, forgotten heroes" of mountain biking, Marzocchi is offering U.S. trail builders special pricing on a fork and shock.

Posted July 15, 2014

LAGUNA HILLS, Calif. (BRAIN) — With Interbike moving earlier on the industry calendar this year, so are submission deadlines for Bicycle Retailer’s Interbike Show Dailies, distributed at the Vegas expo. To submit new product for consideration, email product description, suggested retail price, Interbike booth number and a high-resolution photo to BRAIN managing editor Toby Hill at thill@bicycleretailer.com by Friday, Aug. 8.

Posted July 15, 2014

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer and Industry News is looking for retailers to participate in the magazine's 2014-2015 State of Retail panel.

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