News
TORONTO, Canada (BRAIN) — Cervélo on Thursday unveiled the second frameset to come out of its Southern California R & D facility, the Rca. The company previewed the limited-production frame to a dozen journalists last week during a two-day media camp in Malibu, California.
STOCKTON SPRINGS, ME (BRAIN) — The Light Electric Vehicle Association is working with organizers of DealerCamp to bring e-bikes to the event, which is being held July 25-27 in Park City, Utah.
BOULDER, CO (BRAIN) — Giant USA's general manager, Elysa Walk, is a new member of the Outdoor Industries Women's Coalition Board of Directors, the OIWC announced Wednesday.
Walk joins the board for a two-year term along with Audrey Hicks, the CFO of Outdoor Research.
HAVERHILL, MA (BRAIN) — Mavic will display its first carbon clincher wheels at the Sea Otter Classic in Monterey, California, next month, the company announced Wednesday.
TORONTO, Ontario (BRAIN) — Cervélo co-founder Phil White is taking a larger role within the Pon Bicycle Group, the bike division of Pon Holdings, which bought Cervélo a little over a year ago.
NEWBURY PARK, CA (BRAIN) — Giant USA has worked with SmartEtailing to create a “Where To Buy” retailer referral program that is now live on the bike company's website.
LOS ANGELES, CA (BRAIN) — Pure Fix Cycles has added Steve Dempsey as an independent sales rep.
Dempsey will cover Washington, Oregon and Idaho for the LA-based fixed gear bike company.
NEWBURY PARK, CA (BRAIN) — Giant Bicycle employees and dealers are mourning the death of Fred Teeman, who died March 9 of cancer at age 67. Teeman worked for Giant for 19 years before retiring in 2007. Prior to joining Giant he worked for Schwinn.
TEMPE, AZ (BRAIN) — Pivot Cycles has selected Shock Therapy as its new distributor for the German and Austrian markets. Shock Therapy has been in business for 16 years. The company started out rebuilding suspension and more recently has added Pivot bikes to its lineup of products.
MANCHESTER, NH (BRAIN) — The Bike Cooperative has a new platform that helps retailers create and share social media content.
NEW SMYRNA BEACH, FL (BRAIN) — More than 100 friends and family, many from the bike world, gathered here at Bethune Beach Park Saturday to remember Bill Keith, a long-time industry member and athlete.
OAKLAND, CA (BRAIN) — Juniper Action Strategies, the U.S. agent and distrbutor for Syntace and Liteville products, has changed its name to Radsport USA.
"Radsport" is the German word for "cycle sport" — appropriate as the company works with only German bike brands.
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