News

FOOTHILL RANCH, CA (BRAIN)—Oakley's Steve Blick and his family have launched "I Ride For the Kids" (www.irideforthekids.com). A portal of information inspired by sports, “I Ride For the Kids” serves as a resource for families dealing with Pediatric Cancer.
SYDNEY, Australia (BRAIN)—Stan Mavis is transitioning out from his post as president of Serotta Sport, and has teamed with Woolmark to help grow awareness and demand for Australian Merino wool within the sports apparel sector.

BELFAST, Ireland (BRAIN)—Chain Reaction Cycles will open its new store at the end of August in Belfast, Ireland, as an expansion to its brand and as a way to increase its reach to the customer, company director Chris Watson said in a recent interview with Bicycle Retailer and Industry News.

"The Danube Bike Path is by far our top seller and has been since BikeToursDirect started eight years ago. It's especially popular among families and first-time cycle tourists because it's flat, well-marked and on a dedicated asphalt path away from traffic.
SCOTTSDALE, AZ (BRAIN)—A new retail and training facility, set to open in early August, aims to become cycling’s most comprehensive performance center.
LOS ANGELES, CA (BRAIN)—Amazon.com is saying not so fast to California when it comes to the recent state law requiring all companies with operations or affiliates to collect sales tax.
WHITE RIVER JUNCTION, VT (BRAIN)—Ibex Outdoor Clothing will be providing a direct distribution channel beginning with the spring 2012 season.

PHOENIX, AZ (BRAIN)—Industry veteran Tim Jackson has been hired as marketing manager for the BH and Pivot brands.
CHICAGO, IL (BRAIN)—Abus has two new distributors in the United States with Hawley Company and KHS. Abus will also continue to distribute through J&B Importers in the United States.
Abus founded a North American subsidiary earlier this year in Chicago.
SEATTLE, WA (BRAIN)—Raleigh Bicycles and MFG Cyclocross are kicking off the cyclocross season two months early with Raleigh's Midsummer Night's Cyclocross at the Raleigh Retailer Summit at Suncadia Resort in Roslyn, Washington, on July 21.
PETALUMA, CA (BRAIN)—CamelBak has hired Hugh Ewing as its sales and operations manager.

TEMECULA, CA (BRAIN)—Intense Cycles has hired Scott Sharples as marketing manager/brand ambassador.
POMONA, CA (BRAIN)—In another industry first, the 2011 Recumbent Cycle-Con Convention & Trade Show is featuring a Recumbent Dealer of the Year Award. The award is sponsored by Recumbent & Tandem Rider Magazine.