News
DEER VALLEY, UT (BRAIN)—Cannondale unveiled a line of new helmets for 2012 at PressCamp that will give its dealers another choice when deciding which helmet brands to stock for the season. The new line will range in price from $109 for its top-of-the line road helmet to $39.95 for entry-level riders.
BOULDER, CO (BRAIN)—Subscribers to VeloNews will be surprised when they receive their August issues in the mail, as the 40-year-old magazine is about to undergo a name change. Instead of VeloNews it will simply be known as Velo, the magazine’s editor, Ben Delaney, confirmed today.
BRAIN's website will be down for a short period starting at 2 p.m. (Pacific Standard Time) due to site maintenance. It should be back up and running in the evening, and perhaps even earlier.
OGDEN, UT (BRAIN)—As the people of Joplin, Missouri, struggle to rebuild their lives and community following the devastating tornado in May, killing an estimated 139 individuals and resulting in millions of dollars of property damage, elete electrolytes has shipped a product donation of its elete Electrolyte Add-In
LAGUNA HILLS, CA (BRAIN)—Bicycle Retailer and Industry News has selected Leisure Trends Group to develop its annual list of Top 100 Retailers, one of the most popular annual features in the magazine.
DEER VALLEY, UT (BRAIN)—Some 30 editors from a variety of magazines had the chance to look at a host of new products at the first day of PressCamp—2012 products most retailers will see at Interbike if not sooner.
Join Leisure Trends for a Webinar on June 28 as they look at cycling retail sales trends with a special emphasis on: what is happening in road bike sales; are 29ers growing the mountain bike category or taking share from 26ers; and are the current inventory levels too high or too low?
NORCROSS, GA (BRAIN)—Blue Competition Cycles has hired Mike Giraud as the company's product development specialist.
BAD NAUHEIM, Germany (BRAIN)—The JD Group, a manufacturer of bicycle components and developer of electric technology for electric bicycles, has opened a new battery testing laboratory at its electric mobility and e-bike factory in Dongguan, China.
WHITE RIVER JUNCTION, VT (BRAIN)—Ibex Outdoor Clothing has opened a West Coast office in Emeryville, California, to oversee production and manufacturing at the company’s factories in and around the Bay Area. Its main headquarters are in White River Junction, Vermont.
MANCHESTER, NH (BRAIN)—The Bike Cooperative recently completed its second annual Great American Bike Sale national promotion.
Running early April through the end of Bike to Work Week, the event helped dealers kick off their season while providing national exposure to member stores and partner brands.
NUNSPEET, The Netherlands (BRAIN)—What was reserved only for Shimano Dura-Ace, Di2 electronic shifting technology can now be found on Ultegra, bringing it to a wider group of consumers.
NORTH VANCOUVER, British Columbia (BRAIN)—Ryders Eyewear has hired Joe Schwartz as brand specialist.
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