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7mesh signs reps in California, the Rockies

Published May 5, 2016

SQUAMISH, British Columbia (BRAIN) — Canadian apparel brand 7mesh has expanded its U.S. rep force with the addition of agencies in two key territories.

In Colorado and Utah, 7mesh will be represented by Sam Hoyt and Greg Boyd of Maple Street Associates, who cover the region in both the bike and outdoor markets with brands including Skratch Labs, Ultimate Direction and Mountain Equipment. In California, 7mesh will be represented by Aaron Allen, an independent agent who also works with Pioneer Cyclesports power meters and is a writer for Handbuilt Bicycle Guide.

"We're very excited to add Sam, Greg and Aaron to our rep group," said Bobby Howell, 7mesh's director of sales. "We're looking forward to having them bring our collection of groundbreaking riding apparel to independent retailers across these great cycling markets."

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