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Blackout Distribution signs Rider Rep Group

Published September 11, 2017

ROCHESTER, N.Y. (BRAIN) — Blackout Distribution has signed with Mike Lifshotz and Rider Rep Group to represent all its brands, including Kink BMX, Cinema BMX and Mission BMX.


"We're excited to partner with Mike and his team to give face-to-face representation to IBDs again. Mike and his team will be driving sales of Blackout's full line of BMX bicycles, parts and accessories," Blackout stated. "Blackout chose to work with Rider Rep group because they have a very unique approach by only representing brands that give dealers strict MAP price enforcement and focus directly on the IBD channel."

Blackout is the exclusive distributor for Kink BMX, Cinema BMX and Mission BMX. Blackout offers a total of 14 brands, including Fiend BMX and Merritt BMX.

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