Product/Tech
SCOTTS VALLEY, Calif. (BRAIN) — Archer Components designed a push-button e-shifting conversion kit that works with any speed mechanical rear derailleur.
KENT, Wash. (BRAIN) — Diamondback Bicycles has added commuter, upright road, and hardtail mountain bikes to its spring lineup.
SAN DIEGO (BRAIN) — E-bike brand Stromer has redesigned its ST2 S-Pedelec model, enhancing its commuter qualities.
A Gates carbon belt drive is utilized for the first time by Stromer for quiet operation, driving hub gears and a rear-wheel motor.
BOULDER, Colo. (BRAIN) — CeramicSpeed, known for its low-friction derailleur pulleys and chains, is hoping to raise $1 million in private investment to develop its chainless, low-friction drivetrain, called Driven. CeramicSpeed has formed a new spinoff called Driven Technologies Inc. to develop the system.
MORGAN HILL, Calif. (BRAIN) — The Roval Control Carbon wheelset offers many of the same features as the team-issued Control SL wheelset at half the price.
(BRAIN) — Tubolito is launching some new mountain bike tubes that have an NFC chip inside, allowing riders to check their tire pressure with a smartphone app.
AMERICAN FORK, Utah (BRAIN) — Lizard Skins has expanded its line of Dura Soft Polymer bar tape colors to include earth tones for gravel bikes.
FORT COLLINS, Colo. (BRAIN) — Niner Bikes has reintroduced the WFO enduro bike with 180mm suspension up front and 170mm in back.
AMSTERDAM (BRAIN) — E-bike manufacturer VanMoof has developed a removable power source that nearly doubles the energy capacity of its S3 and X3 models.
WASHINGTON (BRAIN) — Brompton, which in March announced a recall independently, is now working with the U.S. Consumer Product Safety Commission to conduct a recall of 600 bikes sold in the U.S.
PHOENIX (BRAIN) — State Bicycle Co. and the Grateful Dead announced a partnership Tuesday to produce a line of bicycles, apparel, and accessories.
SANTA BARBARA, Calif. (BRAIN) — Endura has addressed women's saddle discomfort with a new bib short featuring a pad developed with a group of women road riders and also tested by professional cyclists Lucy Charles-Barclay and Denise Schindler.
LONDON (BRAIN) — Muc-Off added another product to its care and maintenance line with the release of the reuseable Deep Scrubber Gloves.
IRVINE, Calif. (BRAIN) — Sena has released a new smart helmet and multi-sport headset intercom that can be fitted into most bicycle or skate helmets.
KENT, Wash. (BRAIN) — Diamondback Bicycles, a brand owned by Alta Cycling, has unveiled its 2021 spring e-bike collection, which includes four new models back by a new "Get Amped" marketing campaign.
BERGAMO, Italy (BRAIN) — Santini Cycling Wear will expand the use of recycled fabrics in jerseys — including the World Champion rainbow jersey — while also partnering with an international compostable packaging company.
CARLSBAD, Calif. (BRAIN) — e11even Bike released carbon and alloy gravel wheelsets featuring center-lock DT 370 hubs.
SEASIDE, Calif. (BRAIN) — Coefficient Cycling is taking a fresh approach to handlebar packaging and display materials. The company said its goal was to provide purchasers of its carbon bars — which sell for $350 and $399, depending on model — with an upscale unboxing experience.
SAN DIEGO (BRAIN) — 100% introduced an accessory line for its Armega mountain bike and moto goggles that minimizes vision loss while riding and racing in muddy conditions.
LONDON (BRAIN) — Muc-Off has developed a spray degreaser designed to work and dry in seconds. The High-Pressure Quick Drying Degreaser utilizes a “zero residue” formula to allow the product to evaporate after application without rinsing.
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