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Gates grows business in stationary bike market

Published July 1, 2015

DENVER (BRAIN) — Gates Corp. is expanding its business in the stationary bike market, gaining spec for its Carbon Drive belts on models from such brands as Stages Indoor Cycling, Schwinn Fitness and FreeMotion Fitness.

"Gates sees a great opportunity to grow sales in the stationary bike market thanks to the spin class phenomenon, and as health clubs and fitness centers upgrade their studio fleets with new lower-maintenance models," said Todd Sellden, director of Gates Carbon Drive Systems.

Stages Indoor Cycling recently launched two new models with Gates Carbon Drive belts. The SC2 and SC3 debuted in March at the International Health, Racquet and Sportsclub Association trade show, and Stages says the SC2 and SC3 provide "the smoothest, most realistic ride available indoors, with unparalleled reliability and lack of maintenance."
FreeMotion Fitness also uses the Gates belt on its Le Tour de France stationary bike, and Schwinn Fitness offers two indoor bikes with Gates belts: the A.C. Performance Plus and the A.C. Sport.

Gates says Carbon Drive requires virtually no maintenance when equipped on stationary studio bikes, which traditionally require frequent upkeep due to their high level of use.

"Bike maintenance is a time and money vulture," said Karen Casler, owner of CB CycleBarn in San Clemente, Calif., which uses Stages bikes. "Chains require monthly lube, routine annual maintenance and constant adjustment. Using Stages bikes with Gates Carbon Drive means lower monthly costs and allows me to focus on running my business instead of fixing bikes."

More information:

Stages' new CarbonGlyde drivetrain.

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