Ray Keener

Ray is a long-time friend of Bicycle Retailer and writes occasional columnsm blogs and articles for the website and magazine.

Ray's background includes stints as a bike retailer, executive director of the Bicycle Industry Organization, editor of a trade magazine, founder of Growth Cycle and now executive director of the Bicycle Product Suppliers Association.

All articles by Ray Keener

July 26, 2019

The added 25% tariffs imposed on many Chinese-made goods in May are about to impact retailers and their suppliers. These unpredictable market conditions seem likely to continue, and it’s safe to say that whatever happens, prices won’t go down. What can we do about it?

Posted in Retail News
July 15, 2019
Even Keener's fancy titanium road bike has a bell.

Talking with my ex-wife last night, this question came up. As healthy Boulder homeowners, we have nothing “real” to complain about. And yet it’s our civic duty to be outraged about something.

Posted in Opinion/Analysis
April 9, 2019

WILLIAMSVILLE, N.Y. (BRAIN) — It's a frequent, obvious, and frustrating question from anyone trying to get a handle on our industry: "Just how many bike shops are there in the U.S.? And how fast is that number shrinking?"

Posted in Opinion/Analysis
April 9, 2019

There’s indication - and we don’t blame you if you are skeptical - that the number is increasing.

Posted in Opinion/Analysis
February 13, 2019

SCHAUMBURG, Ill. (BRAIN)— As the CABDA Midwest trade show opened here Wednesday, BRAIN's intrepid reporter Ray Keener chatted up the attending retailers, asking about their hopes and fears for the 2019 season.

Posted in Retail News
January 17, 2019
Spoiler: "E-bikes, lots of e-bikes."

DEL MAR, Calif. (BRAIN) — On the second and final day of the inaugural CABDA West trade show, BRAIN contributor Ray Keener asked retailers, "What's in store for 2019?"

Posted in Retail News
March 10, 2016

The industry veteran seeks to debunk myths on participation, advocacy and the danger of cycling.

Posted in Industry News
February 25, 2015

A blog by Ray Keener.

Posted in Opinion/Analysis
October 22, 2014

At great perceived personal risk, Keener wades into the "e-bikes on trails" debate.

Posted in Opinion/Analysis
October 16, 2014

Are flat sales and participation really, "The single biggest issue facing the bike industry?"

Posted in Opinion/Analysis