Rick Vosper
All articles by Rick Vosper
Everything you’ve always wanted to know about how the bike business got to be the way it is today.
With world-class resources and marketing budgets to match, you'd think large global companies could easily take a big position in the bike business if they wanted. So why haven't they?
The post-COVID reality is reshaping how both suppliers and dealers conduct their businesses.
Remember all the bikes we sold during COVID? The riders are still out there, and they're still riding.
For sure dealers are getting squeezed on overstocked bike pricing, but suppliers are feeling the same pinch.
Bike shops are going out of business ... but new dealers are still stepping up to take their place.
The very nature of our business is changing from relationships to transactions. And the business itself needs to change to keep up.
The 2023 import numbers are in, and they tell an eye-opening story
The more things change, the more they stay the same, and 2024 will be no exception
It's been a tough year for suppliers and retailers, and to get a sense of what happened on a nationwide basis, I reached out to Patrick Hogan, senior research manager for the PeopleForBikes Coalition. Fortunately, 2023 is finally over, and the new year offers a slightly less bleak picture.