Rick Vosper
All articles by Rick Vosper
It's the middle of summer and inventories are still up while sales are still down. So what do we do now?
Inventories are up, sales are down. So why are bike companies still spending millions on professional road racing teams?
More Americans are riding bikes now than at any point during the past 20 years. So why aren't they buying new ones?
Between record high inventory levels and record low sales, spring can't get here soon enough. So where the heck is it?
Can powersports brands successfully invade the IBD e-bike market? Answer: They're trying, but it's complicated.
Too many bikes is nothing new. In fact we’ve been oversupplying ourselves for a decade.
The IBD isn't dead, but it definitely ain't what it used to be. Suppliers, too. In fact, the entire specialty retail channel is adapting to a new way of doing business.
Things are tough for retailers, tough for suppliers, and as usual, sales reps are getting caught in the middle.
Here's what to expect during the long, dark winter ahead.
Slack sales collide with ever-growing inventory to spell a long, hard winter for retailers and suppliers alike. But there is light at the end of the tunnel.
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