Val Vanderpool

Val is BRAIN’s newest staff writer. She comes to the magazine with a varied background including stints as a bike shop manager, bicycle tour guide, and race and event director. She also worked as a freelance writer in the outdoor and travel industries. Most recently, she taught women’s clinics and drove a demo van, working with Giant retailers all over the west. An Idaho native who has lived all over the northwest, Val is excited about her recent relocation to sunny southern California, where she can mountain bike, trail run, and garden year round. She lives in Silverado canyon with her boyfriend Brian and their two dogs. 

All articles by Val Vanderpool

September 5, 2013
July category sales, 2013 compared to 2012. LTG

BOULDER, CO (BRAIN) — Retail merchandise sales were up 2 percent in July, coming in at $382 million according to Leisure Trends Group's RetailTrak IBD sales summary.

Posted in Studies/Reports
September 4, 2013

NEWPORT BEACH, CA (BRAIN) — Debra Healy Deem, wife of Cycle Werks owner Paul Deem, died from injuries sustained in a collision with a minivan last month. She was 58.

Posted in Retail News
September 3, 2013

IRVINE, CA (BRAIN) — Shimano’s popular Interbike tech seminars are getting an extreme makeover for 2013. Record participation in 2012 spurred the company into streamlining the format to allow technicians to cover more topics and participants to get more hands-on training.

Posted in North America
August 22, 2013

TALENT, OR (BRAIN) — Flywheel Bicycle Solutions in southwestern Oregon’s Rogue Valley will soon become the area’s first bike shop to serve beer and wine. Owner Ian Bagshaw plans to put in six beer taps and pour mostly local brews during regular business hours. 

Posted in Retail News
August 21, 2013

MOSCOW, ID (BRAIN) — New retailer Rolling Hills Bikes recently opened in downtown Moscow, home of the University of Idaho. Andrew Pratt and Collin Priebe moved to Moscow from Bellingham, Wash., where they both worked for several years at Kulshan Bikes.

Posted in Retail News
August 20, 2013

VALLEJO, CA (BRAIN) — When Authorized Bicycle Shop owner Mike Kramer made the decision to retire, he didn’t want to sell the store to just anyone.

“I went to my employees and told them it was time for me to get out,” said Kramer. “And I proposed a plan that would make it easy for them to buy the shop.”

Posted in Retail News
August 20, 2013

BOISE, ID (BRAIN) — Multi-sport retailer Idaho Mountain Touring has opened a second location in Meridian, just west of its downtown Boise store. The 6,000-square-foot Meridian store, which opened in June, is a full-service shop, carrying bicycles from Giant and Trek.

Posted in Retail News
August 8, 2013

IRVINE, CA (BRAIN) — Felt Bicycles showed off its 2014 mountain bike line to a group of editors and a handful of retailers at the company’s headquarters in Irvine, California, this week.

Posted in Product/Tech
July 29, 2013
The Liv/Giant Intrigue

DEER VALLEY, UT (BRAIN) — If there is one word that best describes Giant’s 2014 product line, it is bold.

Posted in Product/Tech
July 23, 2013

NEW YORK, NY (BRAIN) — Less than one month after its flagship store opened in Detroit, bicycle and watch manufacturer Shinola unveiled a second store in Manhattan’s Tribeca neighborhood on July 18. 

Posted in Retail News