MORGAN HILL, CA (BRAIN)—As part of its continuing effort to invest in the future of cycling through advocacy initiatives, Specialized Bicycle Components built on its partnership with IMBA and IMBA-affiliated clubs this year, helping support their 6th annual Take a Kid Mountain Biking Day.
DENVER, CO (BRAIN)—Boa Technology, maker of the award-winning, patented Boa Lacing System, has launched the project ‘Reel Pink’, a national campaign aimed to raise awareness for breast cancer through the sale of limited edition pink Boa reels.
SALT LAKE CITY, UT (BRAIN)—Bikes for Kids Utah annual fundraising dinner auction, held recently at Cucina Nassi, raised $30,000, its highest total ever and nearly $13,000 more than last year, in support of its cause to provide new bikes to underprivileged grade school children.
CINCINNATI, OH (BRAIN)—The Outdoor Industries Women’s Coalition (OIWC) has added eight volunteers to its Board of Directors. The new Board members are: Larry Harrison, Lu Setnicka, Julia Clark Day, Michele Thomas, Heather Eusebio, Sara Lingafelter, Sarah Harper Burke and Amy Magyar.
SAN FRANCISCO, CA (BRAIN)—Two years after launching at Interbike, Plus 3 Network has opened the first bridge to large groups of everyday folks through employee health and wellness programs.
SAN JUAN CAPISTRANO, CA (BRAIN)—Interbike and Bikes Belong announced that their two-year, $50,000 joint grant to the city of Las Vegas, host city for Interbike 2010, to improve cycling conditions for youth has helped add 3.2 miles (5.1 km) of additional bike lanes and bring a student bicycling program to the city's
DENVER, CO (BRAIN)—Primal Wear is designing jerseys for national bike advocacy leader Bikes Belong and their new campaign, peopleforbikes.org, which aims to collect the names of one million of the nation’s cyclists in order to show policy makers, the media and the public that bicycling is important and should be sup
FRIEDRICHSHAFEN, Germany (BRAIN)—The SRAM Cycling Fund has donated €50,000 to Spanish Cycling Associations.
CHAPEL HILL, NC (BRAIN)—Performance Bicycle has partnered with People for Bikes in a nationwide campaign to encourage public funding to improve bicycling infrastructure and make communities friendlier places to ride.
BOULDER, CO (BRAIN)—Bikes Belong has awarded grants for three projects for its Summer 2010 grant cycle. These projects will build bike paths and increase advocacy to provide better connectivity and more options for seasoned, new, and emerging riders.
SALT LAKE CITY, UT (BRAIN)—Bikes for Kids Utah has announced the details of its 2010 dinner and auction to be held at Cucina Nassi in Salt Lake City on Thursday, September 30, 2010 from 6 p.m. to 10:30 p.m.
DENVER, CO (BRAIN)—Primal Wear recently donated 1,000 custom Trips for Kids jerseys to Trips for Kids International.
SAN RAFAEL, CA (BRAIN)—Trips for Kids (TFK) is leading the six-month Clif Bar 2 Mile Challenge and needs to continue increasing its lead to win. The Clif Bar 2 Mile Challenge encourages people to bike instead of drive and will award the team with the most points by October 31, 2010 $25,000.
BOSTON, MA (BRAIN)—The Boston Bike Share Program will receive $3 million in federal funding from the U.S. Department of Transportation to implement a new bike share system throughout the city.
SAN RAFAEL, CA (BRAIN)—Trips for Kids (TFK) was selected to compete in the July Pepsi Refresh Project for a $25,000 prize.
HAVERHILL, MA (BRAIN)—Back in April, Pedro's pledged to donate $20,000 to a new initiative of the International Mountain Bicycling Association. Coming up with that amount on-the-spot would require deep pockets but instead Pedro's declared that it would deliver on its promise over the next two years.
MORGAN HILL, CA (BRAIN)—Specialized Bicycle Components has pledged $4,000 to the Marin County Bicycle Coalition following the arrest of a man accused of running down four cyclists in San Francisco June 2.
BOULDER, CO (BRAIN)—The Taiwan Bicycle Exporters Association (TBEA) has committed $50,000 per year for three years to the Bikes Belong Foundation.
MISSOULA, MT (BRAIN)—Adventure Cycling Association will receive a $20,000 grant from REI (Recreational Equipment, Inc.) to create a new alternate route off its existing 2,100-mile Underground Railroad Bicycle Route (UGRR).