BRAIN Staff
All articles by BRAIN Staff
December 13, 2013
MONTREAL, Quebec (BRAIN) — Assos marked the official worldwide launch of its new S7 bib shorts line on Friday; the new S7 line — the first update to the Swiss brand's bibs in six years — includes four models. One model is available now at retail stores worldwide.
Posted in New Products
December 13, 2013
IRVINE, CA (BRAIN) — Cycling writer Neil Browne has joined Felt Bicycles' marketing department, where he will handle copywriting and documentation as well as marketing materials. Felt calls Browne's new position "brand journalist."
Posted in Industry News
December 13, 2013
CARLSBAD, CA (BRAIN) — Focus is ending sales of its bikes on the Internet in the U.S., the company said this week.
Posted in Industry News
December 13, 2013
ATLANTA, GA (BRAIN) — With charity rides and other cycling-based fundraisers booming, the Run Walk Ride Fundraising Conference is dedicating a breakout program to the field at its upcoming conference in February.
Posted in Industry News
December 12, 2013
WATERLOO, WI (BRAIN) — Trek Bicycle is recalling about 6,800 Madone road bikes because of a problem with their front brake. The company, which is working with the U.S. Consumer Product Safety Commision on the recall, said it has received five reports of loose front brake attachment bolts.
Posted in Recalls
December 12, 2013
BOULDER, CO (BRAIN) — Power meter brand Stages Cycling is opening an office in Kirchzarten, Germany, that will handle sales and distribution of its products within Europe. Saddleback LTD will continue to exclusively distribute Stages to dealers in the U.K. and Ireland.
Posted in International
December 12, 2013
IRVINE, CA (BRAIN) — DirtBaggies is introducing winter-purposed thermal liners for the brand’s combination bibs/baggy mountain bike shorts via a Kickstarter campaign ending Jan. 2.
Posted in New Products
December 12, 2013
SCOTTS VALLEY, CA (BRAIN) — Easton-Bell Sports has launched new pro deal programs for its brands to help shop employees and bike industry enthusiasts get discounts on the company's cycling, snow and power sports products.
Posted in Industry News
December 12, 2013
BREDBURY, United Kingdom (BRAIN) — Renthal released its new Fatbar Lite Carbon handlebar range aimed at trail, enduro and cross-country riders this week.
Posted in New Products
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