Industry News
SHEBOYGAN, Wis. (BRAIN) — Wigwam Mills, Inc. has added Dry Creek Enterprises to its sales team. Based in Napa, Califorina, Dry Creek will be responsible for all Wigwam product sales in Northern California.
CORTEZ, Colo. (BRAIN) — Osprey Packs has bolstered its marketing team, hiring outdoor industry veterans Rob BonDurant as director of marketing and Kurt Metternick in the newly created position of Web manager.
SILVER SPRING, Md. (BRAIN) — The Sports & Fitness Industry Association published the first 25 of its 94 single sport and fitness participation reports Monday. These reports provide an analysis and breakdown of participation demographics by specific sport or fitness activity, including bicycling, triathlon and stationary cycling.
WASHINGTON (BRAIN) — Nearly half of all Americans — 48.4 percent — participated in at least one outdoor activity in 2014, a decrease of 0.8 percent compared with 2013, according to the Outdoor Foundation’s 2015 Outdoor Recreation Participation Topline Report.
EMMAUS, Pa. (BRAIN) — More than 100 Rodale Inc employees biked to work on Monday, the first day of Bike to Work week.
JACKSON, Wy. (BRAIN) — MTBparks.com has completed its second annual Best Bike Parks reader survey.
The site has named the top-five rated lift-served parks in each of eight regions in the U.S. and Canada.
MACON, Ga. (BRAIN) — Thomson Bike Products is offering to accept the $20 voucher that Trek is issuing to consumers who have bikes with recalled QR levers. The component company will accept the voucher via its website and put $20 toward the purchase of a new seatpost, stem or handlebar if the consumer also returns a used product.
SAN FRANCISCO (BRAIN) — Distribution platform Rumbleship is now offering Dainese protective and safety gear to U.S. IBDs.
BOULDER, Colo. (BRAIN) — Compression brand RecoFit is celebrating its home town by repeating a marketing campaign that includes other brands from Boulder, Colo.
MADISON, Wis. (BRAIN) — The United States Conference of Mayors Bike Summit kicked off Wednesday night in Madison, Wisconsin.
NEW YORK (BRAIN) — National real estate brokerage firm Redfin unveiled its ranking of bikeable cities Thursday to coincide with Bike to Work week.
OGDEN, Utah (BRAIN) — Mavic is running a contest that will award one winner with a chance to ride in a Mavic neutral support vehicle during Stage 11 of the 2015 Tour de France.
BONSALL, Calif. (BRAIN) — Petal Power is sponsoring the LUNA Pro Team as its official chamois cream supplier for 2015.
NEWBURY PARK, Calif. (BRAIN) — Giant USA has hired Nick Fisher as a new account executive; he'll be working with Giant and Liv retailers in Utah, western Wyoming, and southeastern Idaho.
SAUSALITO, Calif. (BRAIN) — The luxury cycling touring company inGamba is offering two new programs this year to allow bike retailers to offer travel programs to their customers on an individual or group basis. The company also can arrange custom trips that include IBD employees.
SAN FRANCISCO (BRAIN) — The Swedish brand Ass Savers has opened a U.S. office after three years in the European market.
SANDY, Utah (BRAIN) — Reynolds Cycling has set up a Speed Shop website that lets dealers and their employees buy Reynolds products at pro prices.
FRIEDRICHSHAFEN, Germany (BRAIN) — Organizers of the Asia Bike trade show are planning a Bike Summit Forum to "to explore the present and future of sport bicycles."
The summit will be held during the show, which is Oct. 9-12 in Nanjing, China. This will be the fifth annual Asia Bike show.
ST. LOUIS PARK, Minn. (BRAIN) — Twin Six has unveiled its new B2B website, allowing dealers to order directly online and see real-time inventory availability.
PORTLAND, Ore. (BRAIN) — The Oregon Tourism Commission has tapped seven of the state's leading bike builders to craft a custom bicycle for each of the state's seven wonders.
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