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Matt Wiebe

Matt Wiebe

Matt is one of the magazine’s original editors, penning his first article in BRAIN’s second edition in 1992. With a penchant for obscure parts, frames and brands, Matt ended up as the technical editor. He also had more bikes and bike parts in his garage than all the other editors combined. Matt said he’s looking forward to his 30-year sabbatical at the company and hopes to spend some of that “free” time walking around Interbike and checking out the goods instead of writing copy for the Show Daily.

Matt works from an office in Santa Fe. Mailing address:

369 Montezuma #248
Santa Fe, NM 87501

All articles by Matt Wiebe

January 25, 2013
OLNEY, IL (BRAIN) —Magura picked up so much new disc brake spec for 2013 it topped up the diesel in two Sprinter vans sending them out to support dealer clinics around the country.
Posted in Product/Tech
From the magazine
January 3, 2013
From the December 2012 BRAIN

POSTFACH, Germany (BRAIN) — Disc brakes on road bikes? Not so fast, says Germany’s brake specialist, Magura.

Magura has launched a study logging how a number of test riders use disc brakes over miles of European roads before deciding whether the technology is an option for the company.

Posted in Product/Tech
From the December 2012 issue of Bicycle Retailer & Industry News
December 11, 2012

WASHINGTON, DC (BRAIN) — Suppliers imported 16.2 million bikes though October this year compared with 12.8 million bikes imported over the same period in 2011. Children’s bike categories are up 33 percent overall as retailers hope to get a bike under a lot of Christmas trees this holiday season.

Posted in Studies/Reports
December 4, 2012

BOULDER, CO — The Bicycle Product Suppliers Association (BPSA) and the Outdoor Industry Association (OIA) are working together to look at identifying and implementing best practices in environmental and social responsibility in bicycle manufacturing.

Posted in North America
November 29, 2012

BUENOS AIRES, Argentina (BRAIN) — The Grinch stole Argentina’s bike market this year, but the industry hopes the spirit of Christmas softens the government’s stance and import laws are softened in time for the holidays, the traditional start of the Argentine bike season.

Posted in International
November 29, 2012

HOFHEIM, Germany (BRAIN) — Benchmark Drives develops e-bike drivetrains and lightweight, low-maintenance belt-drive systems that hold a lot of appeal. But the high belt tension of current designs stresses bearings and makes it difficult to read drivetrain tension, an integral part of efficient e-bike drivetrain

Posted in Product/Tech
November 19, 2012
Free Wheeling by Lewis Tardy

CHICAGO, IL (BRAIN) — If you dream about how Lewis Tardy’s Free Wheeling or one of the other SRAM Part Sculptures you saw at Interbike would look in your home or shop, now is your chance to buy.

Posted in North America
November 12, 2012

WASHINGTON, DC (BRAIN) — 2012 bike imports reached 14.4 million through September, a 29 percent increase over last year. Suppliers have continued bringing in substantially more kid’s bikes than last year.

Posted in Studies/Reports
November 7, 2012
WESTPORT, CT (BRAIN) — Fox sales over the first nine months of the year hit $179.3 million, up $28.8 million from last year. Over the same period, sister company CamelBak saw sales of $121.1 million, $6.4 million over last year, according to financial data released by parent company, Compass Diversified Holdings.
Posted in North America
November 2, 2012

BOULDER, CO (BRAIN) — Wholesale sales to bike shops climbed by 6 percent during the first nine months of the year, while unit shipments were up 3 percent, according to Bicycle Product Suppliers Association’s September report.

Posted in Studies/Reports