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Matt Wiebe

Matt Wiebe

Matt is one of the magazine’s original editors, penning his first article in BRAIN’s second edition in 1992. With a penchant for obscure parts, frames and brands, Matt ended up as the technical editor. He also had more bikes and bike parts in his garage than all the other editors combined. Matt said he’s looking forward to his 30-year sabbatical at the company and hopes to spend some of that “free” time walking around Interbike and checking out the goods instead of writing copy for the Show Daily.

Matt works from an office in Santa Fe. Mailing address:

369 Montezuma #248
Santa Fe, NM 87501

All articles by Matt Wiebe

October 8, 2012

FORT COLLINS, CO (BRAIN) — Kelly Cook was getting her Trunk Lock ready for the market, but could not swing the expense of attending Interbike. The situation was the same for Orlando Baker, who was launching a bike line but found the trip to Las Vegas prohibitively expensive.

Posted in North America
September 21, 2012
Salsa's titanium Warbird

BLOOMINGTON, MN (BRAIN) — What is a gravel bike, and why would anyone want one?

Posted in Product/Tech
From the October issue of Bicycle Retailer & Industry News
August 10, 2012

VAN NUYS, CA (BRAIN)Easton-Bell Sports' sales grew slightly to $214.1 million over the second quarter of 2012, an increase of 1 percent as compared to $211.9 million over the same period last year.

Posted in North America
August 7, 2012

Editor's note: This story was part of BRAIN’s annual compilation of industry statistics in the July 1 issue.

Posted in Studies/Reports
August 6, 2012

Editor's note: The following story first ran in the July 1 issue of Bicycle Retailer & Industry News

Posted in North America
May 9, 2011

VANCOUVER, Canada (BRAIN)—With coffee mugs sitting where they left them, 12 former Race Face employees are back at their old jobs under the company’s new majority owner, Chris Tutton, who purchased Race Face from its receiver, Grant Thornton, last week.

Posted in North America
July 31, 2008

IRVINE, CA (BRAIN)—After years of testing Shimano brings its Dura Ace electric drivetrain, Dura Ace Di2, to market.

Posted in Product/Tech
February 11, 2008

BOULDER, CO (BRAIN)—VeloNews has hired veteran journalist Steve Frothingham as its on-line editor and Kevin Hankens as its on-line programmer.

Posted in North America

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