OAKLAND, CA (BRAIN)—For Tip Top Bike Shop in Oakland, high gas prices are a godsend.
“We cheer every rise in prices,” said Richard Oelerich, owner of Tip Top Bike Shop. “We get one person a week coming in here and saying they’re not driving anymore.”
MINNEAPOLIS, MN (BRAIN)—Ardea Beverage Company, creators of Nutrisoda, launched the Good to Go promotional partnership with Giant Bicycle to elevate the importance of living healthier lifestyles.
TORONTO, Ontario (BRAIN)—Trek Bicycle Corporation delivered good news to the Bicycle Trade Association of Canada (BTAC) on the eve of one of North America’s largest bicycle show, the Toronto International Bicycle show, which starts today.
BEREA, OH (BRAIN)—Endura appointed Mark Ashley to its newly created position of national sales manager for the United States.
City Councilman Kevin Fogarty: Kevin Fogarty, City Council. I hope I have your vote on election day.
Dr. Frasier Crane: And why exactly should I vote for you, Mr. Fogarty?
Fogarty: Well, because I'm a hard worker, and I take a stand.
Frasier: On what, exactly?
LAGUNA HILLS, CA (BRAIN)—Google is being petitioned where a "Bike There" feature would be added to Google Maps—to go with the current "Drive There" and "Take Public Transit" options.
To learn more about this petition and to sign it, click on link.
SALT LAKE CITY, UT (BRAIN)—3point5.com recently launched Isis, the online retail training company’s first women’s-specific apparel brand.
IRVINE, CA (BRAIN)—Shimano American Corporation and the International Mountain Bicycling Association (IMBA) have teamed up to promote mountain biking during the National Bike Summit, by releasing their study, The Economics and Benefits of Mountain Biking.
Publisher Marc Sani sent out a newsletter yesterday via e-mail that stated Selle Italia had bought Crankbrothers recently, when in fact he meant to say Selle Royal had bought Crankbrothers.
WASHINGTON, D.C. (BRAIN)—In its eighth year running, the National Bike Summit is setting new records this year with more than 500 registered attendees including more than 70 retailers, more than double the number of retailers from previous years.
WATSONVILLE, CA (BRAIN)—Fox Racing Shox has hired David Haugen as general counsel and chief patent counsel. Haugen will be located at the Fox headquarters in Watsonville, California.
WILKES-BARRE, PA (BRAIN)—Loren Sickler, a five-decade fixture in the Pennsylvania bicycle industry, passed away on Feb. 10.
He was 95.
Sickler’s brother, Leo, opened a bike shop called Sickler’s in 1933, and in 1947 Loren Sickler joined the business.
Surf's up, kiddies! The Surf Cycle is the only bike out there with a patented aluminum surfboard toptube, courtesy of the American Flyer Bicycle Company.
COSTA MESA, CA (BRAIN)—Following an initial contribution of $7500 last summer, the NBDA Board has voted to commit another $7500 to defend the ubiquitous quick-release axle.
The latest contribution will be matched by the supplier side of the industry, said NBDA executive director Fred Clements.
TAMPA, FL (BRAIN)—The U.S. patent office issued the patent on Bill Shook’s latest design, the new American Classic seatpost.
SANTA FE, NM (BRAIN)—Bicycle Technologies International (BTI) is seeking a few good dealers to introduce the Commencal brand to the U.S. market.
Pro riders like Cedric Gracia have racked up an impressive list of world championship wins on Commencal bikes since the brand launched in 2000.
"Wait, what did you just say? You're predicting $4-a-gallon gasoline? That's interesting. I hadn't heard that...I know it's high now."
—President Bush, responding in a news conference to a reporter last week, who said some analysts expected prices to climb that high shortly.
BOULDER, CO (BRAIN)—Selling Cycling 2008 consists of 28 three-to-five-minute training modules, available either on DVD or online.
There is also online Product Category training for 32 different bike and accessory categories, and over 4,000 individual product SKUs from 75 top brands.
VALYERMO, CA (BRAIN)—Slowtwitch.com recently acquired the multisport race calendar Findatriathlon.com and incorporated it with several updates into its very popular multisport Web site.
WASHINGTON D.C. (BRAIN)—A recent survey by the National Retail Federation (NRF) found that 12.1 percent of consumers plan to treat themselves to a major purchase with their tax refunds. But bike shops aren’t too bullish on consumers spending it in their stores.