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G-Form inks deal with Brian Lopes

Published April 26, 2016

PROVIDENCE, R.I. (BRAIN) — G-Form is now working with mountain bike champion Brian Lopes.

"G-Form is thrilled to be working with Brian, as he brings a wealth of experience in racing as well as product knowledge," said Michael DeLeon, G-Form's VP of global marketing. "Brian can now ride with more confidence and push his limits with safety and we are tremendously excited about what lies ahead for athletic protection through this partnership."

G-Form said it will outfit Lopes from head-to-toe with PRO-X Compression Shirts, PRO-X Knee Pads, PRO-X Elbow Pads, PRO-X Knee-Shin Guards and PRO-B Bike Compression Shorts.

Lopes said, "Getting dressed for a ride has historically consisted of my riding shoes, socks, shorts, jersey, gloves, glasses and a helmet. When I tested out G-Form's line of products, they transformed my thinking for every day riding from then on. Because of the unbelievable comfort of the gear, G-Form makes the decision whether to wear pads or not an easy one and a question you will never ask yourself again."

Lopes has been racing for more than two decades with 26 World Cup victories and four World Championship titles.

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