Three Members of the Legendary “Team BULLS” to Compete in the Pro Races 

(Dallas, Texas – Playtri opens store in Middleton, Wisconsin.  The 5,000 SqFt location will carry an expansive inventory with over 200 bikes from Cervelo, BMC, Pinarello, Argon18, Quintana Ro

He'll Discuss Strategies to Differentiate on the Last Mile when Scalability is Difficult

New York — Velotooler's Terence Finnwill discuss last mile delivery strategies at the Home Delivery World Conference, April 4-5 in Philadelphia, PA.

ROTOR America fortified in-house technical support with the hire of Ron Yerrick as Technical Operations Lead, based out of ROTOR North America headquarters in Salt Lake City, UT.

Brad Cole joins LOOK & Corima USA to support the French brand's growth in the USA; iconic marque also continuing partnership with NRS program in 2019

Sacramento, California — Cinq, component brand under German bicycle manufacturer Tout Terrain, launched a Kickstarter campaign at the opening of the North American Handmade Bicycle Show for their new Pinion drop-bar road and trigger shifters, dubbed the “Shift:R Road for Pinion” and “Shift:R Tour for Pinion” respect

Öhlins Racing AB, the Swedish designer and manufacturer of quality suspension systems for the automotive, motorsport and mountain bike industries, has signed a multi-year distribution agreement for their mountain bike products in Canada with Outdoor Gear Canada (OGC), the country’s leading supplie

MINNEAPOLIS—The E-bike Challenge Minneapolis held at the Minneapolis Convention Center last weekend was deemed a success. Also called “pedal-assist” bikes, an e-bike has a battery that allows a bicyclist to ride farther and with greater ease.

Long-time North Vancouver bicycle parts and soft goods distributor Orange Sport Supply has been appointed as a new national distributor in Canada for the Elite range of trainers, trainer accessories, water bottles, and bottle cages.  With roots in Italy, Elite is celebrating their 40thanniversary of offer


Discounted Pricing Available to Cycling and Outdoor Industry Employees

Bike shipping service to offer shipping with new partner carrier

Recipients' trail plans will put more trails close to home in communities in Tennessee, Nebraska and Wisconsin

BEND, OR  - CushCore has hired Matt Lynch to lead their US Dealer Sales and Marketing efforts.  Lynch, a veteran of the outdoor/cycling industry, has worked in bicycle retail throughout Washington and California, as well as in Sales and Marketing for Specialized Bicycle Components.  Lynch joins Kenny Roberts to roun

Lexington, CA and Petaluma, CA – For the first time, four premium brands of the bike industry have joined forces to tour the country. The van will be at all of the premiere mountain bike festivals in the US and engaging with shops for demos and clinics in between festivals.  

 The Brands

Some major changes will be made in the year 2019 when it comes to international exhibitions. The Taipei Show will be back in March, Eurobike is planning to return in the beginning of September, and Interbike is cancelled for the first time ever in the US.

Innovative Brand & Distribution Partnership for Exceptional Dealer Reach & Relationships

DALLAS, TEXAS (April 1, 2019) PLAYTRI FRANCHISING, LLC announced today the latest franchisee, located in Rogers, Arkansas.

 Formerly known as BikeBookings, cykelOS launched in the first quarter of 2019, and has expanded its range of bike industry-specific products to include rental, workshop and custom iOS & Android app solutions, all connected via their free CRM.

With a growing presence in the Latin American market, CeramicSpeed puts Brazil on the map with Proparts as its official distributor

Prestacycle President and Founder David Finlayson attributes this growth to a number of areas:


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