BRAIN Staff

All articles by BRAIN Staff

August 11, 2017
The Liv Amiti-E+.

NEWBURY PARK, Calif. (BRAIN) — Liv Cycling is releasing two new model lines of women's specific e-bikes: one line for the road and one for off-road.

Posted in New Products
August 11, 2017

ONIGO DI PEDEROBBA, Italy (BRAIN) — The Italian shoe brand Northwave is beginning direct distribution in North America, ending sales through Hawley-Lambert.

Beginning next month, the brand will begin sales to U.S. dealers via its sales reps and its new Shop.Northwave.com B2B site.

Posted in Industry News
August 10, 2017

FARMINGTON, Utah (BRAIN) — Vista Outdoor's sales in its Outdoor Products division — which includes Bell, Giro, CamelBak and Bollé sales — were down 6.5 percent organically in the first quarter.

Posted in Industry News
August 10, 2017

ASHLAND, Ore. (BRAIN) — United Bicycle Institute has hired B Vivit, a graduate of the 2017 Quality Bicycle Products Women’s Mechanic Scholarship.

Posted in Industry News
August 10, 2017

READING, Pa. (BRAIN) — Ben Serotta has been hired by the World Cycling League to lead the development of a cycling performance center, at the planned National Velodrome at Albright College in Reading.

Posted in Industry News
August 9, 2017

CHICOUTIMI, Québec (BRAIN) — Devinci has added a second demo truck in the U.S. Chris "Charlie" Manea is the company's newest demo driver. He's visiting dealers and bike parks in Colorado, Utah, California, Nevada, Arizona and New Mexico.

Posted in Industry News
August 9, 2017

SAN CARLOS, Calif. (BRAIN) — Beeline Bikes signed five new franchise agreements during the second quarter of the year to develop 25 new mobile shops across eight new territories — the brand's most successful quarter to date, Beeline stated.

Posted in Retail News
August 9, 2017

DUXBURY, Mass. (BRAIN) — Bern Unlimited has hired Christopher Lussier as the company's global vice president of sales and marketing.

Posted in Industry News
August 9, 2017

LEADVILLE, Colo. (BRAIN) — Floyd's of Leadville, a Colorado-based maker of CBD pain management supplements, has introduced CBD Hemp Oil soft-gel capsules.

Posted in New Products
August 9, 2017
QBP's Shawn Heidgen (left) with Leah Benson, the owner of Gladys Bikes.

TRUCKEE, Calif. (BRAIN) — QBP recognized several industry members at its recent SaddleDrive event at Northstar Resort here.

Posted in Industry News

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