BRAIN Staff
All articles by BRAIN Staff
April 16, 2015
LONDON (BRAIN) — Wiggle, which bills itself as the U.K.'s largest online bike and tri-sports retailer, is planning a new multimillion-dollar marketing campaign aimed at increasing its penetration with cycling enthusiasts in the U.K. and Australia.
Posted in International
April 16, 2015
OLATHE, Kan. (BRAIN) — Garmin has announced updates to its Vector power meter pedals, with a redesigned pedal pod that is more easily setup and transferred between bikes.
Posted in Product/Tech
April 15, 2015
WATERLOO, Iowa (BRAIN) — The maker of bike storage hooks sold exclusively at Home Depot is recalling about 120,000 of the hooks because they can detach and allow a bike to fall.
Posted in Recalls
April 15, 2015
MONTEREY, Calif. (BRAIN) — SRAM is introducing two single-chainring road groups for the 2016 model year, the Rival 1 and Force 1 groups (the previous cyclocross group, Force CX1, is now renamed Force 1).
Posted in Product/Tech
April 15, 2015
RAPID CITY, S.D. (BRAIN) — Strider Sports Intl., Inc. has rolled out a new authorized dealer agreement and MAP policy.
Posted in Industry News
April 15, 2015
SAN FRANCISCO (BRAIN) — Beginning late summer, Highway Two will be the exclusive U.S. distributor of Knog accessories. Highway Two also will distribute Knog in Canada, alongside Live to Play Sports.
Posted in Industry News
April 15, 2015
MONTEREY, Calif. (BRAIN) — Shimano released a wide array of updates to its popular Deore XT group on Wednesday, prior to the opening of the Sea Otter Classic.
Posted in Product/Tech
April 15, 2015
MONTEREY, Calif. (BRAIN) — WTB is releasing a new tire at the Sea Otter Classic on Wednesday. The Riddler 2.4, named for WTB-sponsored rider Nathan Riddle, combines a fast-rolling center tread with larger outside knobs. It is intended primarily for rear tire use.
Posted in Product/Tech
April 15, 2015
BREMBATE, Italy (BRAIN) — Component brand 3T is branching out with a new handlebar-mounted device that mirrors smartphone apps.
Posted in New Products
April 14, 2015
SAN DIEGO (BRAIN) — Goggle and casual sunglass brand 100% has expanded into performance sunglasses with the introduction of the Speedcraft and more compact Speedcraft SL.
Posted in New Products
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