BRAIN Staff
All articles by BRAIN Staff
June 11, 2013
MADRID, Spain (BRAIN) — Rotor Bike Components has launched a test-ride program with its European dealers so consumers can try out the Spanish brand’s Q-Ring elliptical chainrings. The program will be available to U.S. retailers by mid-summer.
Posted in Industry News
June 11, 2013
SAN JUAN CAPISTRANO, CA (BRAIN) — Interbike is sponsoring a Ride 2 Recovery Honor Ride at this year's trade show in Las Vegas.
Posted in Industry News
June 11, 2013
Bike sales through outdoor retailers also weak
BOULDER, CO (BRAIN) — Sales of outdoor products fell 1.7 percent in May compared to the same month last year, according to the Outdoor Industry Association VantagePoint report.
Posted in Studies/Reports
June 11, 2013
NEWBURY PARK, CA (BRAIN) — Mike Abrams is joining Giant USA as East Region sales manager, the company announced Tuesday. Abrams was previously the Eastern Region sales manager for Jamis and prior to that was with Specialized for about a decade.
Posted in Industry News
June 11, 2013
MANCHESTER, NH (BRAIN) — The Bike Cooperative has added Brooklyn Cruiser to its product offerings. Effective immediately, members of co-op will earn additional rebates on all purchases of Brooklyn Cruiser products.
Posted in Industry News
June 11, 2013
SARATOGA SPRINGS, NY (BRAIN) — Serotta is launching a new titanium-framed road bike model that the company said is intended for the "need-for-speed, high-performance cyclist looking for a Ferrari-model at an Audi price."
Posted in New Products
June 11, 2013
LEXINGTON, SC (BRAIN) — Hawley's longtime product manager, Sandy Emanuel, is retiring Wednesday after 19 years with the company.
Posted in Industry News
June 10, 2013
STATESVILLE, NC (BRAIN) — First Flight Bicycles — a bike retailer that also manufactures Mountain Goat Cycles and operates an online and brick-and-mortar mountain bike history museum — has added the legendary Hi-E component brand to its offerings.
Posted in Industry News
June 10, 2013
BOULDER, CO (BRAIN) — Lapierre Bicycles has hired Verde PR & Consulting to represent it for public relations and related support, the companies announced Monday.
Posted in Industry News
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