BRAIN Staff

All articles by BRAIN Staff

March 13, 2013

BOULDER, CO (BRAIN) — Giant USA's general manager, Elysa Walk, is a new member of the Outdoor Industries Women's Coalition Board of Directors, the OIWC announced Wednesday.

Walk joins the board for a two-year term along with Audrey Hicks, the CFO of Outdoor Research.

Posted in Industry News
March 13, 2013
The carbon rim has aluminum inserts for the spoke bed and tire hooks.

HAVERHILL, MA (BRAIN) — Mavic will display its first carbon clincher wheels at the Sea Otter Classic in Monterey, California, next month, the company announced Wednesday.

Posted in Product/Tech
March 13, 2013

TORONTO, Ontario (BRAIN) — Cervélo co-founder Phil White is taking a larger role within the Pon Bicycle Group, the bike division of Pon Holdings, which bought Cervélo a little over a year ago.

Posted in International
March 13, 2013

NEWBURY PARK, CA (BRAIN) — Giant USA has worked with SmartEtailing to create a “Where To Buy” retailer referral program that is now live on the bike company's website.

Posted in Industry News
March 13, 2013
Assos ladyEllisse Adua jersey
POINTE-CLAIRE, Quebec (BRAIN) — The Assos ladyEllisse jersey is a limited edition jersey only available for the summer season of 2013.
 
Posted in New Products
March 12, 2013

LOS ANGELES, CA (BRAIN) — Pure Fix Cycles has added Steve Dempsey as an independent sales rep. 

Dempsey will cover Washington, Oregon and Idaho for the LA-based fixed gear bike company.

Posted in Industry News
March 12, 2013
Teeman with his retirement cake. Photo courtesy of Giant.

NEWBURY PARK, CA (BRAIN) — Giant Bicycle employees and dealers are mourning the death of Fred Teeman, who died March 9 of cancer at age 67. Teeman worked for Giant for 19 years before retiring in 2007. Prior to joining Giant he worked for Schwinn.

Posted in Industry News
March 12, 2013
The new Black Bones

MADISON, WI (BRAIN) — Saris is now shipping its best-selling Bones rack in a new color – black. The arms and legs of the Black Bones are enhanced by the addition of a black anodized center adjustment spline for a “blackout” look.

Posted in New Products
March 12, 2013

TEMPE, AZ (BRAIN) — Pivot Cycles has selected Shock Therapy as its new distributor for the German and Austrian markets. Shock Therapy has been in business for 16 years. The company started out rebuilding suspension and more recently has added Pivot bikes to its lineup of products. 

Posted in International
March 12, 2013

MANCHESTER, NH (BRAIN) — The Bike Cooperative has a new platform that helps retailers create and share social media content.

Posted in Industry News

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