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Outdoor Retailer's first Summer Market in Denver attracted 26,000 attendees

Published August 10, 2018

DENVER (BRAIN) — Organizers of the Outdoor Retailer show say the first Summer Market edition to be held in Denver attracted more than 26,000 attendees and nearly 1,400 brands to the Mile High City. 

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"It was great to be back in Denver for Outdoor Retailer Summer Market," said Marisa Nicholson, vice president and show director for Outdoor Retailer. "Brands and retailers embraced our first summer in Colorado and utilized the show to make quality connections to support their businesses. The week also offered an opportunity for everyone to collaborate, discover and be inspired. We're looking forward to coming back in November to launch the winter outdoor season."

After 21 years in Salt Lake City, OR moved to Denver last year, holding its winter edition in February. 

Last month's Outdoor Retailer Summer Market occupied all three floors of the Colorado Convention Center  and was the largest tradeshow held at the venue. The week opened with the Demo Experience an outdoor demo. During the week, attendees also joined education sessions and workshops.

Outdoor Retailer's Winter Market runs Nov. 8-11 in Denver. The show is co-located with Grassroots Outdoor Alliance's Grassroots Connect fall show. Registration and housing are now open for the November event. 

"Now positioned at the front of the winter buying season, Outdoor Retailer Winter Market will be a strong opportunity to get a jump on product launches and emerging trends," said Nicholson. "In November, we will celebrate the start of the winter outdoor season and highlight innovation in our industry. We will also do what we do best – make meaningful connections to support each other and our businesses, and to further growth in the outdoor industry."

Following the November show, the OR Snow Show, will be held Jan. 30-Feb. 1, followed by the 2019 Summer Market, which moves to June dates. 

Topics associated with this article: Tradeshows and conferences

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