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Kask surveying women cyclists about their needs and wants

Published December 2, 2015

FIRENZE, Italy (BRAIN) — Kask is conducting a Web survey of female cyclists at all levels to learn more about their needs and the market.

The survey is at and takes 5-10 minutes to complete.

"The goal is to further broaden our understanding of the market and the needs of women cyclists, equipping us with the knowledge to support women cyclists at all levels, in turn helping us to recognize new opportunities," the company said.

The company said that besides the survey, its research includes interviews with key figures within women's cycling, as well as respected journalists across sports media.

"Whether they have just started riding a bike or are an established professional, we want to hear from all levels of women's cyclists and engage with them at such an exciting time in the growth of women's cycling," Kask said. 


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