News
BOULDER, CO (BRAIN)—Product Architects, Inc., maker of the Polar Bottle, has launched an online store on its Web site to provide a direct sales outlet for its water bottles.
Crankbrothers dreambikes initiative was inspired by Hans Rey and his Wheels4Life charity, which donates bikes to people in developing countries who need basic transportation.
MARINA, CA (BRAIN)—Sidi America hosted a small group of editors for its first media day last week at its offices near Monterey on California’s central coast.
HEERENVEEN, The Netherlands (BRAIN)—Accell Group N.V. has reached agreement on the acquisition of all outstanding shares in Bianchi Bisiklet A.S. (Turkey), which also includes a 50 percent participation in the well-known Italian company Atala.
MORGAN HILL, CA (BRAIN)—Specialized has introduced The MasterLink—a customer service tool that combines existing Specialized systems with the latest in online technology.
LAGUNA NIGUEL, CA (BRAIN)—Lifeboat Events, promoters of DealerCamp, have announced a new program called “Pick Me for DealerCamp,” which enables bicycle retailers to request a subsidy to attend the event in 2011.
PARK CITY, UT (BRAIN)—RealCyclist.com is launching their own professional cycling team in 2011.
MORGAN HILL, CA (BRAIN)—For the first time ever, shops, teams, clubs and event organizers can design and preview their custom-designed Specialized water bottle online before placing an order.
How Product Homogeneity and Constant Returns to Scale effectively limit the Big Brands' growth potential
SACRAMENTO, CA (BRAIN)—BionX Electric Bikes, a Magna Marque brand, has announced a pilot project with California EPA as part of Governors' Global Climate Summit 3. This four week project is to test bike sharing at the Sacramento capitol building.
BLOOMINGTON, MN (BRAIN)—QBP will host an outdoor “ride and try” demo and vendor expo in Ogden, Utah July 24 – 25, 2011.
The event will be hosted at the company’s new distribution center in Ogden, according to a press release.
OXFORD, MS (BRAIN)—Mercury Bicycle Company has added new sales reps in the United States.
Campy North American will be hosting their 3rd annual Toy Drive. Please bring a new unwrapped toy for ages: infant-17 years. All toys will be donated to Voices for Children: San Diego Chapter and Children's Hospital of San Diego.
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