News
PORTSMOUTH, U.K. (BRAIN)—A Team Wiggle rider got an early Christmas present this year when the organizer of the 2012 Olympic mountain bike course came calling looking for a test rider.
Longmeadow, MA (BRAIN)— New England Specialty Sports Inc., a newly formed sales agency, will represent Shimano Cycling and Pearl Izumi in six New England states.
CERRITOS, CA (BRAIN)—Intense BMX, Sinz and THE have signed a deal to supply frames and components to Australia’s top BMX professionals in 2011.
SAN DIEGO, CA (BRAIN)—Bina Bilenky, the mind behind the Philly Bike Expo and Philadelphia’s Bilenky Cycle Works, is bringing her marketing expertise to next year’s San Diego Custom Bicycle Show.
MEQUON, WI (BRAIN)—Hayes Bicycle Group has restructured its sales force under the direction of Adam Micklin, the company’s new director of global sales.
AIGLE, Switzerland (BRAIN)— The UCI provided some clarity this week into the cost and timeframe associated with a new preproduction approval process for frame and fork concepts.

BRAIN wishes you and yours a very Merry Christmas!!! Current news coverage will resume on Monday, December 27.
MORGAN HILL, CA (BRAIN)—Specialized is launching First Gear, a youth cycling initiative with a global reach that promotes cycling as a regular part of kids’ lives.
LAGUNA BEACH, CA (BRAIN)—The Dreambikes program came about as a way for Crankbrothers to display its new line of components and demonstrate a new visual paradigm for the mountain bike.
CORTEZ, CO (BRAIN)—Osprey Packs has received Men’s Journal magazine’s 2010 Gear of the Year award for its Raptor 10 mountain biking hydration pack. It is featured in the current Gear of the Year special issue, available on newsstands now.

BATAVIA, IL (BRAIN)—Sigma USA will be moving to a new location approximately three miles from its current suburban Chicago location. The new building located in St Charles, Illinois is a larger, newer and more energy efficient facility.

“I love this town. But what they need to do is create a moratorium on the sign rules for Christmas, as long as the signs are related to the holidays. Then get everyone to put up lights and decorate and attract people to the city to look at how beautiful it is.”
OOLTEWAH, TN (BRAIN)—For the second year in a row, Quintana Roo (QR) will partner with Infinit Nutrition to give away a new 2011 CD0.1 frameset at midnight on January 1.