News
LOS ANGELES, CA (BRAIN)—Amaury Sport Organisation (ASO) and AEG, owners respectively of the Tour de France and the Amgen Tour of California cycling races, have expanded their media partnership to provide unprecedented coverage of the Amgen Tour of California in 2010.

HIGHLAND, CA (BRAIN)—Bahati Foundation Pro Cycling Team member Jorge Alvarado was struck and killed last Thursday evening in San Bernardino County by a teenager who was racing his car, according to local sheriff's officials.
MADONE, Italy (BRAIN)—Vittoria S.p.A. continues to shape its international expansion as it has appointed Ralph Prins to area sales manager of Benelux.

"Congrats to Phil Mickelson on his 3rd Masters victory. His wife and mom both battling breast cancer. They inspire us. Livestrong."
—Lance Armstrong (via Twitter)
VISTA, CA (BRAIN)—Masi Bicycles has appointed Monterey Industries as its exclusive distributor of Masi Bicycles and Brev. M parts in the UK and Ireland.

NEWBURY PARK, CA (BRAIN)—Giant Bicycle has introduced a new national retail education program focused on helping retailers market and sell to women.
BLOOMINGTON, MN (BRAIN)—The U.S. Consumer Product Safety Commission, in cooperation with Civia Cycles, has issued a volunary recall of about 800 Hyland bicycles and carbon bicycle forks.
The bicycle fork can crack or break, posing a fall hazard to the consumer.
WATERTOWN, MA (BRAIN)—Seven Cycles sales grew 10 percent over the first quarter compared with last year. The growth exceeded Seven's projections and in order to respond, the company is hiring across the board to keep up.
MADISON, WI (BRAIN)—Saris Cycling Group president Chris Fortune departs tomorrow on a one-week trip to Europe to tour urban bicycle centers and bring best practices back to his hometown of Madison.

SCOTTS VALLEY, CA (BRAIN)—Giro Bike has named Dain Zaffke as its new brand manager. He starts on April 14.

I swung by the grand opening on Saturday of the Bicycle Hub, a new bike cooperative in Long Beach, California.
COSTA MESA, CA (BRAIN)—The NBDA Board approved a three-year partnership for Growth Cycle to create a dealer-focused staff training program for U.S. bicycle retailers.