News
IRVINE, CA (BRAIN)—Shimano NA has created a new Retail Services Department with a focus on addressing and improving every aspect of the company’s service support to dealers in North America.
Shimano NA’s Penina Bush, who was vice president, will lead the cycle division’s new department.
SUN VALLEY, ID (BRAIN)—If new product shown at Press Camp this week is any indicator of what’s to come in 2010, the industry will add value-driven, and in some cases, lower priced product, to their line-ups in response to a down shift in consumer spending amid the U.S. recession.
ST.PAUL, MN (BRAIN)—The 2009 Park Tool Tech Summit was a terrific success with more than 400 professional mechanics receiving hands-on training from some of the top technical experts in the industry.
It was such a success that the company is expanding from two to three cities for 2010.
HAVERHILL, MA (BRAIN)—By now most in the industry know about VeloNews’s editor-in-chief Ben Delaney crashing hard on a Mavic second-generation, post-recall carbon-spoke R-Sys wheel while racing.
SUN VALLEY, ID (BRAIN)—Twenty industry manufacturers gathered at Sun Valley Resort on Wednesday to showcase 2010 product in front of a select group of industry and non-endemic media during the inaugural Press Camp.
Here is some of the 2010 product being showcased at Press Camp in Sun Valley.
MENDHAM, NJ (BRAIN)—Van Dessel Sports has opened a storefront in its hometown to develop its brand and showcase the entire breadth of its line.
WILMINGTON, MA (BRAIN)—Pedro’s is implementing several steps in a restructuring effort in Europe, beginning with the opening of a new European customer support center in Lausanne, Switzerland on July 1, which will service the needs of Pedro’s European distributor base.
SUN VALLEY, ID (BRAIN)—Scott USA aims to increase its presence in the market in 2010 with the addition of several price point bikes, the expansion of its apparel and accessories offerings and the development of a new line of running shoes.
Here at the BRAIN Blog (click on link), you don't need a warrant to come in, just a little sense of adventure and a basic understanding of the English language. Actually, ignore the latter, you can just look at the pictures if you'd like.
NEWBURY PARK, CA (BRAIN)—Reuben Hernandez has joined Giant Bicycle as its new merchandising manager. He will continue the development and growth of Giant’s retailing program. Hernandez replaces Holly Wiese, former retail development and merchandising manager.
VERDI, NV (BRAIN)—Sinclair Imports has entered into a long-term agreement with Argon 18 to exclusively distribute the Montreal-based high-end road brand in the United States. Argon 18, established in 1989, previously sold direct to U.S. retailers.
WASHINGTON, D.C. (BRAIN)—It might have only been the first stage of what could be a long race to finalize the next transportation bill, but Monday's unveiling of the Surface Transportation Authorization Act of 2009 by Rep. Jim Oberstar (D-MN) was a promising start for the future of federal bike project funding.
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