News

Posted June 15, 2009

WOODINVILLE, WA (BRAIN)—LeMond Fitness and its former distributor Life Fitness are waging a court battle over product and the distribution agreement itself.

Posted June 15, 2009

Specialized introduced its new brand of urban bikes, called Globe, in Minneapolis, Minnesota last week.

Posted June 14, 2009

"I'm waiting for naked men. I'm single."

—Melissa Paxton told the New York Daily News yesterday. Nearly naked cyclists in Toronto, Washington, New York and other cities said yesterday their annual World Naked Bike Ride was a protest against oil dependency.

Posted June 14, 2009

SAN JUAN CAPISTRANO, CA (BRAIN)—Bike magazine has won a prestigious Maggie award at the Western Publishing Association’s (WPA) 58th Annual Maggie Awards, held at the Westin Hotel in Los Angeles.

Posted June 14, 2009

WAIKIKI, HI (BRAIN)—A new mountain bike race is hitting the shores of Hawaii in October with a $166,000 prize purse—with the winner receiving $15,000.

Posted June 14, 2009

DOWNIEVILLE, CA (BRAIN)—Now under a month away, this year’s Downieville Classic might take on a different feel than in years’ past.

Posted June 14, 2009

BOULDER, CO (BRAIN)—Retail sales for outdoor stores grew 2 percent compared to last April, moving from $339 million to $347 million, according to the most recent edition of The Outdoor Industry Association (OIA) Outdoor Topline Report, produced for OIA by the Leisure Trends Group.

Posted June 11, 2009

"Bear gone fishin', mermaids missin'
Got to get to the bottom of this
Kissin' the wound from the captain's harpoon
Unexpected moment of bliss
Loss is closer, tip of exposure
It's sunny at the edge of the sea
Baby knows what she really wants

Posted June 11, 2009

LINCOLN, NE (BRAIN)—Tomac has hired Dan Roper as its new outside rep for the Wyoming and Utah territories.

Posted June 11, 2009

PHILADELPHIA, PA (BRAIN)—The 25th annual TD Bank Philadelphia International Cycling Championship drew huge crowds in excess of 300,000 this past Sunday.

“It was just as crowded as it ever was,” said Pat Cunnane, president of Advanced Sports. “There were actually more participants in the ride.”

Posted June 11, 2009

VENTURA, CA (BRAIN)—SmartEtailing.com has partnered with MapMyFitness to bring cutting-edge fitness applications to its clients’ Web sites.

Posted June 11, 2009

MINNEAPOLIS, MN (BRAIN)—Specialized cemented its commitment to the transportation category this week by launching its Globe brand, a line of five lifestyle driven bicycles.

Posted June 10, 2009

NORCROSS, GA (BRAIN)—LifeSport Coaching, the Official Coaches of Ironman worldwide, has partnered with Blue Competition Cycles.

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