News

Posted November 7, 2008

VAN NUYS, CA (BRAIN)—Easton Bell saw a 7.8 percent increase in net sales during the third quarter of 2008, thanks in part to strong sales of cycling equipment, according to an earnings report issued last week.

Posted November 7, 2008

MILAN, Italy (BRAIN)—Celeste Milani thinks a global market exists for premium, handcrafted bikes, where the Made in Italy heritage trumps high-volume production.

Posted November 7, 2008

MILAN, Italy (BRAIN)—The red line subway route overflows as consumers swarm in great numbers to the Fiera Milano to see the latest bicycles and motorcycles.

Posted November 6, 2008

LAGUNA HILLS, CA (BRAIN)—Next week, BRAIN's editors will hit the road for a week on Giant bicycles to visit more than a dozen dealers in Southern California.

Posted November 6, 2008

SEATTLE, WA (BRAIN)—Recreational Equipment, Inc. (REI) has launched rei.com/bikeyourdrive (click on link), an online resource created to inspire more people to cycle by exposing myths and breaking down common barriers associated with using a bicycle as an alternate means of transportation.

Posted November 6, 2008

GRAND JUNCTION, CO (BRAIN)—DT Swiss has teamed up with Security Bicycle Accessories to offer DT Swiss in its Framekit Express Program, offering better availability to dealers and the domestic OEM market.

Posted November 6, 2008

WASHINGTON D.C. (BRAIN)—Barack Obama's presidency will mean a more challenging trade environment with stricter regulations than is the case with the Bush administration, according to the Outdoor Industry Association.

Posted November 6, 2008

"Michael's talent out-scaled even his own dinosaurs of 'Jurassic Park.' He was the greatest at blending science with big theatrical concepts, which is what gave credibility to dinosaurs again walking the earth. There is no one in the wings that will ever take his place."

Posted November 5, 2008

MONTREAL, Quebec (BRAIN)—Dorel Industries reported a big boost in its bike business for the third quarter of the year despite supply issues that delayed shipments of high-end Cannondale bikes.

Posted November 5, 2008

"When you feel your life ain't worth living
You've got to stand up and
Take a look around you then a look way up to the sky.
And when your deepest thoughts are broken,
Keep on dreaming boy, cause when you stop dreamin' it's time to die."

—Shannon Hoon (Blind Melon)

Posted November 5, 2008

SAN DIEGO, CA (BRAIN)—Lance Armstrong told the LA Times on Tuesday, inside the San Diego Air and Space Technology Center wind tunnel, that his final two rides at the Tour de France were "not fun."

Posted November 5, 2008

VANCOUVER, British Columbia (BRAIN)—Sugoi Performance Apparel, a division of Dorel Industries, has hired B. James Bottoms as the company's as chief operating officer.

Posted November 4, 2008

MILAN, Italy (BRAIN)—EICMA got its start amidst pouring rain yesterday. That, as well as restricted entrance to trade visitors and media, contributed to light foot traffic on the first day. However, many exhibitors expect attendance to pick up tomorrow, when the show opens to the general public.

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