News
BOULDER, CO (BRAIN)—Following its most successful season ever in 2007, with over 1300 participating retailers and 75 supplier brands, Selling Cycling is undergoing a thorough upgrade for 2008, with all-new content in every area.
Stop by the SmartEtailing booth at Interbike for retailer program details.
MUNICH, Germany (BRAIN)—Two veteran trade journalists plan to launch an on-line trade magazine for the German-speaking bicycle industry later this month.
WHISTLER, British Columbia (BRAIN)—Roughly 25 international media were in attendance for Norco's launch of its 2008 line at Crankworx.
SAN JOSE, CA (BRAIN)—Bike Spring Bicycle Shop, a Specialized concept store, has filed for bankruptcy so that the owner can reorganize his operations.
“Well, pretty soon you won't have to deal with me any more, I'll be joinin' your mother, and you can get a six-year-old to replace me, and it won't be Sanford and Son anymore, it'll be Big Dummy and Little Dummy Inc!” —Fred Sanford in “Sanford and Son”
GOLETA, CA (BRAIN)—Bike-alog is publishing on the Web its vast database of bike specs for every year back to 1993.
AMES, IA (BRAIN)—Cycle Source Group recently announced that they would begin manufacturing a broad range of Polaris and Victory bicycles, tricycles and related accessories as part of a long term licensing agreement with Polaris Industries.
SANTA CRUZ, CA (BRAIN)—Santa Cruz Area Transportation Management Association’s Folding Bikes in Buses Incentive Program will provide rebates up to $200 to Santa Cruz residents towards the purchase of a folding bike.
“I have a theory that the truth is never told during the nine-to-five hours.” —Hunter S. Thompson
SARATOGA SPRINGS, NY (BRAIN)—Serotta Competition Bicycles recently announced a new VIP Purchase Program, not just for Serotta dealers and their staff, but for all full-time bike industry employees.
TREVIGLIO, Italy (BRAIN)—Thirty-five bicycle publications from across the globe attended Bianchi’s recent two-day 2008 bike launch.
SAN LUIS OBISPO, CA (BRAIN)—Micki Kozuschek who sold Truvativ to SRAM in 2004, started a new bike accessories company called Lezyne, which rhymes with design.
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