News
DES MOINES, Iowa (BRAIN) — Organizers of the Iowa Bicycle Expo — which is held the same day as the RAGBRAI Route Announcement Party — expect 5,000 consumers to attend the Jan. 27 event, held at the Iowa Events Center in Des Moines
DUBAI, United Arab Emirates (BRAIN) — The Dubai International Bicycle Exhibition tends to fall beneath the industry's radar screen, but the expo enters its third year on Jan. 12-13, 2018. While it's primarily a consumer event, it also attracts retailers and distributors from throughout the Middle East.
REDLANDS, Calif. (BRAIN) — Five Ten has reached a new Canadian distribution agreement with Live to Play Sports. Starting Jan. 1, 2018, Port Coquitlam, British Columbia-based Live to Play will have exclusive distribution of all Five Ten bike and climbing products in Canada.

TREVISO, Italy (BRAIN) — Pinarello has released its first electric road bike, the Nytro. The $7,000 bike weighs about 29 pounds with battery and will be available first in Europe.

NEW YORK (BRAIN) — Taking inspiration from Record Store Day, which is held every year in April to celebrate the independent record store, Brooklyn retailer Joe Nocella will hold the first annual Bike Shop Day at his shop, 718 Cyclery, on Dec. 9.

VENTURA, Calif. (BRAIN) — Zeitbike has added a new category of products: Zeitbooks. The distributor is now carrying some classic cycling-related books, including "The Rules" by the Velominati, "World of Mountain Biking" by Hans Rey, and "The Brooks Compendium of Cycling Culture" by Brooks England.

KENT, Wash. (BRAIN) — Accell Group is enacting a major restructuring of its North American operations after the business's sales through the sporting goods channel collapsed when it failed to win a contract to supply bikes to Dick's Sporting Goods.
SALEM, Mass. (BRAIN) — Vittoria Industries North America has hired Nora Goldman and Momentum Sales to represent the distributor in the mid-Atlantic region. This territory covers Maryland, Virginia, Washington, D.C., and Delaware.
SPRINGDALE, Ark. (BRAIN) — Lewis & Clark Outfitters has expanded and remodeled its Springdale location with the help of Giant and Liv.

SAN FRANCISCO (BRAIN) — TSG Consumer Partners has acquired a minority share in the nutrition brand Nuun and Company.
Seattle-based Nuun was founded 13 years ago and is known best for its low-sugar electrolyte tablets.
BOULDER, Colo. (BRAIN) — A tax plan released by the Senate majority leadership this week does away with a program that allows employers to reimburse workers, tax free, up to $20 per month for expenses related to bike commuting. The benefit has been in place since 2009 and it is continued in the House tax plan.
FRYEBURG, Maine (BRAIN) — Downeast Bicycle Specialists is slipping over the border into New Hampshire after 22 years in its location here. The distributor, owned by Hans Johnsen Company since 2013, said the new space is significantly larger and less remote.
MIDDLETON, Wis. (BRAIN) — Wheel & Sprocket has purchased the assets and inventory of Middleton Cycle from its longtime owner, Dan Fass, and will reopen the store as Wheel & Sprocket's ninth location.