News
SANTA ROSA, Calif. (BRAIN) — Four Bay Area Trek stores are working with Trek Travel to produce a group ride on Saturday to support relief efforts following the North Bay wild fires.
PHOENIX (BRAIN) — The Valley of the Sun has weathered a lot of turmoil since Bicycle Retailer paid visit to a dozen shops back in 2010. Of the retailers the BRAIN Dealer Tour visited in February of that year, three have closed, two have moved, one expanded, one downsized and at least three are now operating under new owners.
COTATI, Calif. (BRAIN) — Employees at Yuba Bikes are donating one day's worth of wages to the North Bay Fire Relief Fund and the company is matching the donations.
HELSINKI, Finland (BRAIN) — Sales in Amer Sports' cycling division, which comprises Mavic and Enve, were down 10 percent through the first nine months of the company's fiscal year, and down 8 percent in the third quarter. The company said its bike-related sales were hurt by high OEM and retail inventories.

SAN JOSE, Calif. (BRAIN) — BicycleBlueBook.com was named eBay's 2017 Sporting Goods Seller of the Year at eBay's recent Top Seller Summit in San Jose.
BicycleBlueBook.com was recognized for its rapid growth in selling used bicycles on eBay.
AUSTIN, Texas (BRAIN) — Rocket Electrics, an all-e-bike retailer that's operated in Austin since 2011, is opening a second location devoted to Riese & Müller e-bikes.

FRAMINGHAM, Mass. (BRAIN) — Brandale Randolph's goals for the bike brand he founded last year would be unfamiliar to some entrepreneurs.

HOLSTEBRO, Denmark (BRAIN) — High-end component brand CeramicSpeed has responded to Muc-Off's claims about its recently introduced specially treated low-friction chain.

AMSTERDAM (BRAIN) — Beginning Jan.1, NuVinci Cycling, a division of Fallbrook Technologies Inc., will be operating under a new name: enviolo.
The division will be operating more independently from Fallbrook, the company said.

FRUITA, Colo. (BRAIN) — The Fruita Fat Tire Festival has reached a preliminary agreement with the Bureau of Land Management to stage a bike demo and expo on-site at the Bookcliffs/18 Road trail system north of the Colorado town.
VENTURA, Calif. (BRAIN) — Zeitbike is now distributing the entire range of Panaracer tires, including models for gravel, cyclocross, fat biking, mountain bike, road, recumbent, BMX, city and touring bicycles.

HAIFA, Israel (BRAIN) — Everysight says it will begin shipping its long awaited Raptor AR smartglasses in February in the U.S. The company will begin taking pre-orders from U.S. consumers next month, with pricing starting at $499 for pre-orders. Regular pricing will start at $649.
OSAKA, Japan (BRAIN) — Shimano saw a slight increase in sales in its bike division through the first nine months of 2017, up 1.4 percent to 196 billion yen ($1.7 billion) over sales in the same period last year. Operating income in the division decreased nearly 5 percent over the period however.