News

Posted July 1, 2015

VANCOUVER, British Columbia (BRAIN) — After taking a year off from his job as a schoolteacher and moving to Italy with his wife, Cam McRae returned to Canada speaking another foreign language and thinking about a career change.
 
His idea included writing and bikes, and ultimately spawned North Shore Mountain Biking

Posted July 1, 2015
Stages' new CarbonGlyde drivetrain.

DENVER (BRAIN) — Gates Corp. is expanding its business in the stationary bike market, gaining spec for its Carbon Drive belts on models from such brands as Stages Indoor Cycling, Schwinn Fitness and FreeMotion Fitness.

Posted July 1, 2015
Yakima launched its new line in an old steel factory.

PORTLAND, Ore. (BRAIN) — Yakima has completed a major overhaul of its roof rack products for the 2016 model year, and also revamped its dealer introduction strategy.

Posted July 1, 2015

RENO, Nev. (BRAIN) — SwiftCarbon, a China-based bike brand founded by former South African pro cyclist Mark Blewett, will soon begin distribution in the U.S. for the first time via Swift USA, LLC, based in Reno, Nevada.

Posted July 1, 2015
Amy Roberts is a former OIA vice president who is currently at Mountain Equipment Co-op.

BOULDER, Colo. (BRAIN) — The Outdoor Industry Association has hired Amy Roberts as its new executive director.

Posted July 1, 2015

SQUAMISH, British Columbia (BRAIN) — OneUp Components' new narrow-wide chainrings fit SRAM's 94mm BCD cranks and Shimano's 96mm BCD cranks.

Posted July 1, 2015
The Edge 520 showing its Strava integration.

OLATHE, Kan. (BRAIN) — Garmin on Wednesday launched a new product that uses radar to alert riders to approaching cars, plus head and tailights that react to rider speed and a new GPS-enabled head unit that will display Strava segments in real time.

Varia radar and lights

Posted June 30, 2015

RENO, Nev. (BRAIN) — A Nevada-based company is suing Wahoo Fitness, Giant Bicycle and Foundation Fitness, alleging that the Wahoo KICKR stationary trainer infringes on its patent. The company, Powerbahn, is seeking at least $1 million in lost royalties and penalties from the three companies.

Posted June 30, 2015

SANDY, Utah (BRAIN) — Reynolds Cycling has hired recently retired Olympian Billy Demong as its marketing and sponsorship coordinator. Demong competed in the Nordic combined in five Olympic games, winning gold at the Vancouver games in 2010. 

Posted June 30, 2015
Aerodynamics, comfort and integration are common themes across the new bikes.
Front view of the new Madone.

MADISON, Wis. (BRAIN) — Ahead of this weekend's Tour de France start, Scott and Trek have unveiled some new aero road bikes, just as Specialized did last week.

Posted June 30, 2015

TREVISO, Italy (BRAIN) — Sidi Sport s.r.l. is has signed Saddleback Ltd. as the exclusive distributor of its cycling products in the United Kingdom and Ireland effective Sept. 1.

Posted June 29, 2015

EAST BURKE, Vt. (BRAIN) — The New England Mountain Bike Association's annual festival, NEMBAfest @ Kingdom Trails, attracted 1,900 riders and 71 industry expo booths this weekend.

Posted June 29, 2015

PORTLAND, Ore. (BRAIN) — Cycling accessories brand Portland Design Works has hired Ben Popper as its brand ambassador for Seattle.

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