News
SCOTTS VALLEY, Calif. (BRAIN) — BRG added a Buy Local Now button to the Giro, Blackburn and Bell websites during Interbike last month. The program coordinated by SmartEtailing sends online shoppers to the brands' nearby retailers.
SUWANEE, Ga. (BRAIN) — Maxxis has implemented a minimum advertised price policy for all of its bicycle products.
The policy will go into effect Nov. 1 and applies to all forms of media advertising, including TV, radio, magazine, catalog, direct mail and online sales.
FORT COLLINS, Colo. (BRAIN) — A mystery for years, for some this tool represents the industry's heyday.
KETCHUM, Idaho (BRAIN) — Smith Optics is moving its product design operations from the brand's longtime home in Ketchum, Idaho, to a new design center in Portland, Oregon.
PORTLAND, Ore. (BRAIN) — Sweetpea Bicycle, a Portland-based custom bike maker focused on women's bikes, is teaming up with Gladys Bikes, a retailer that specializes in serving women cyclists.
CORTEZ, Colo. (BRAIN) — Osprey Packs, Inc., is making four cash grants through IMBA's "Let's Build Trails" program to support the growth of recreational mountain biking in the United States.
BLOOMINGTON, Minn. (BRAIN) — QBP has plans to open a second western warehouse to service California, Arizona, Nevada, Washington and Oregon.
GRAND RAPIDS, Mich. (BRAIN) — Christophe de Margerie, the chief executive of French oil company Total, which also owned Hutchinson Tire, died Monday when a corporate plane crashed into a snow plough on a airport runway near Moscow prior to takeoff.
DURHAM, N.C. (BRAIN) — Implus Corp., known for its athletic products including Sof Sole, Yaktrax and Sneaker Balls, has acquired Trigger Point Performance.
Trigger Point makes a line of self-care products for athletes, including Grid foam rollers. A purchase price was not released.
LOUISVILLE, Colo. (BRAIN) — Pearl Izumi's new headquarters building here was recently honored by the Colorado and Denver chapters of The American Institute of Architects.
WILTON, Conn. (BRAIN) — The Cannondale Sports Store in Carle Place, New York, was recently featured in Hub Magazine, and was awarded a bronze award for retail experience in the 4th Annual Hub Prize competition hosted by the magazine.
BLOOMINGTON, Minn. (BRAIN) — SRAM, Liv, UBI, QBP, Pedro's and Park Tool are working together to sponsor ten scholarships for female bike shop employees to attend a UBI mechanics class.
HOUSTON (BRAIN) — With help from a successful kickstarter.com campaign, a Texas company is preparing to begin shipping a non-invasive blood lactate testing device in December.
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