News

Posted March 20, 2014
This Rock Lobster was raffled to benefit Project Bike Trip.

SCOTTS VALLEY, Calif. (BRAIN) — Easton Cycling raised $45,000 for charity with the raffle of five handmade road bikes equipped with Easton components and wheels. 

Posted March 20, 2014

DALLAS (BRAIN) — Hans Johnsen Company's new 2014 catalog is now arriving in dealers' stores and is available on the distributor's website.

The new catalog has added hundreds of new products. New suppliers include BKOOL, Burley, Clement, Fyxation, Sigma, Skratch Labs and WD-40 Bike.

Posted March 20, 2014

LAGUNA NIGUEL, Calif. (BRAIN) — Lifeboat Events said its sixth annual PressCamp Summer event has reached its participating manufacturer capacity count of 25.

Posted March 19, 2014
Sales director calls it "a long-range strategic change."

NEWBURY PARK, Calif. (BRAIN) — Giant USA is targeting new, entry level bike consumers with a new campaign that includes lower retail prices on 30 models of bikes starting March 31.

Posted March 19, 2014
Hawley also now distributing Osmo products

FAIRFAX, Calif. (BRAIN) — Osmo Nutrition has been named the new official hydration sponsor of next month's Sea Otter Classic in Monterey, Calif. Osmo will be served exclusively at all feed zones on course and be offered onsite to athletes and attendants.

Posted March 18, 2014

SEATTLE (BRAIN) — Specialty outdoor retailer and member co-op REI has reported record annual sales of $2 billion for 2013. According to its year-end earnings statement, the company's sales were up 5.9 percent from $1.9 billion in 2012.

Posted March 18, 2014

PARK CITY, Utah (BRAIN) – Online retailer Backcountry.com is launching its first pro mountain bike team. The four-person squad will race in cross-country and stage races across North America this year. The team also expects to compete at the Mongolian Bike Challenge.

Posted March 18, 2014

SANTA FE, N.M. (BRAIN) — Bicycle Technologies International is starting distribution of HED Cycling products this week, the companies announced Tuesday.

Posted March 18, 2014

ANCHORAGE, ALASKA (BRAIN) — Fatback Bikes has hired mountain bike racer and industry vet John "Fuzzy" Mylne as brand manager.

"Fuzzy brings years of racing, riding, and industry expertise to the table," said Fatback owner and designer Greg Matyas. Mylne most recently worked for Niner Bikes.

Posted March 18, 2014
A blog by Fred Clements, the executive director of the National Bicycle Dealers Association.

Is there a better way for brands to receive meaningful feedback? There is now.

Posted March 18, 2014

NEWBURY PARK, Calif. (BRAIN) — Liv/giant has hired Amanda Schaper as its global product marketing specialist. Schaper will work with Liv/giant's global marketing and product development teams on product strategies, positioning, messaging and launch plans for Liv/giant bikes and gear.

Posted March 17, 2014

FORT COLLINS, Colo. (BRAIN) — Big Shot Bikes is expanding its shop and distribution center from 7,000 square feet to just over 12,000.

Posted March 17, 2014

LINCOLN PARK, Mich. (BRAIN) — Retailer Don Van Cleave, better known to many as "Bicycle Don," died Sunday at age 56 of bladder cancer.

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