News
VAN NUYS, CA (BRAIN)—A strong start to the bike season led Easton-Bell Sports to sales growth of 5 percent in the first quarter of the year.
BARRINGTON, IL (BRAIN)—Retailers will gather today to honor Larry Lorenz, an independent sales rep who passed away suddenly earlier this week.
Lorenz was 58.
KENT, WA (BRAIN)—Raleigh America this week launched mycyclingevent.com to connect America’s 60 million cyclists with popular charity rides in the U.S. like the MS 150 and Tour de Cure rides.
CHICAGO, IL (BRAIN)—SRAM today announced that it has acquired Quarq Technology Inc., manufacturer of power meters, measurement devices and related accessories for the bike industry. Detailed integration plans with Quarq are being formulated, the company said in a release.

SAN JUAN CAPISTRANO, CA (BRAIN)—As the new managing director of Interbike, Pat Hus recognizes the challenges he faces in returning the annual tradeshow to the sole unifying industry gathering in North America.
GRAND RAPIDS, MI (BRAIN)—Longtime Specialized dealer Village Bike & Fitness is holding its grand re-opening tomorrow, ushering in a new chapter in the shop’s long history in the greater Grand Rapids, Michigan community.

SUN VALLEY, ID (BRAIN)—Scott Sports has hired Bill Christensen as its new western regional field marketing representative.
By Jason Norman
MONTEREY, CA—Company officials at the recent Sea Otter Classic pointed to strong sales during the first quarter. But many said rising raw material and shipping costs are forcing them to raise prices, which could cut into profits in the second half of the year.
As the recession hammered nations and companies worldwide, one corner of the bicycle industry emerged relatively unscathed—its nonprofit associations.
By Matt Wiebe
SEATTLE, WA—Recreational Equipment Inc. reported a record year in 2010 with an all-time high operating income due in part to its growing bike business.

James Thomas and the crew at Serfas have announced plans for the newest installment of the OC Bicycle Swap Meet, from 6 a.m. - 2 p.m. on Saturday, June 4, at a new location in Irvine, California.

SHANGHAI, China (BRAIN)—Many international brands are attending the China Cycle Show to access distribution opportunities and increase brand awareness in this promising consumer market.
AIGLE, Switzerland (BRAIN)—Small frame builders will get a 20 percent break on the cost for the UCI’s new mandatory frame and fork approval process thanks to an agreement between cycling’s governing body and The Framebuilders’ Collective.