News
DENVER, CO (BRAIN)— Rudy Project North America has launched its redesigned website at www.rudyprojectusa.com.
FRIEDRICHSHAFEN, Germany (BRAIN)—Research released by Eurobike shows that more than 4.1 million Germans buy a new bike every year, and nearly 70 percent of those purchases are made at one of 5,640 specialty retail stores.
CERRITOS, CA (BRAIN)—Lee Lewis has joined the inside sales department at VSI Products. VSI is the parent company of THE, Intense BMX, Speed Bicycles, Sinz & Sinz Elite, ITS, EYE BMX, AVE and Vigor, all product lines Lee will be selling to retailers across the country.
BOULDER, CO (BRAIN)—Bikes Belong is working with market research firm Leisure Trends Group to conduct a survey to get a better sense of Americans’ bicycling habits. The survey is being emailed out in waves to contacts acquired through Bikes Belong’s People for Bikes pledge campaign, a pool of 222,000.
VANCOUVER, British Columbia (BRAIN)—The Vancouver Bike Show will return for a second year in 2012 with up to double the floor space as the inaugural exhibition, according to Robin Harvey, who handles public relations for the show.
WASHINGTON, D.C. (BRAIN)—Yesterday, Representatives Doris Matsui (D-CA) and Steven LaTourette (R-OH) introduced the Safe and Complete Streets Act of 2011 (H.R. 1780) into the U.S. House of Representatives.
SHANGHAI, China (BRAIN)—China Cycle attracts few U.S. specialty channel product managers, but it is an important
sourcing show for U.S. mass market brands and brands in emerging bike markets such as South America, the Middle East
and Russia.
EUGENE, OR (BRAIN)—Burley Design is expanding its presence internationally with new distribution deals in Poland, Japan, Korea, Hong Kong, Israel and Italy.
VAN NUYS, CA (BRAIN)—A strong start to the bike season led Easton-Bell Sports to sales growth of 5 percent in the first quarter of the year.
BARRINGTON, IL (BRAIN)—Retailers will gather today to honor Larry Lorenz, an independent sales rep who passed away suddenly earlier this week.
Lorenz was 58.
KENT, WA (BRAIN)—Raleigh America this week launched mycyclingevent.com to connect America’s 60 million cyclists with popular charity rides in the U.S. like the MS 150 and Tour de Cure rides.
CHICAGO, IL (BRAIN)—SRAM today announced that it has acquired Quarq Technology Inc., manufacturer of power meters, measurement devices and related accessories for the bike industry. Detailed integration plans with Quarq are being formulated, the company said in a release.
SAN JUAN CAPISTRANO, CA (BRAIN)—As the new managing director of Interbike, Pat Hus recognizes the challenges he faces in returning the annual tradeshow to the sole unifying industry gathering in North America.
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