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Selle San Marco opens North American office

Published February 7, 2013

FORT COLLINS, CO (BRAIN) — Selle San Marco North America has opened a new headquarters here, with Tom Petrie as the company's new operating manager. The company will maintain a separate shipping and receiving warehouse in Massachusetts.

"Dealers will be able to order directly from us or from a variety of distributors. We're keeping 50 key saddles in stock to be able to get them quickly to dealers or distributors," Petrie said. Petrie is also president of Velimpex, and Cantitoe Road, both distributors of bicycle products.

Selle San Marco for many years had an exclusive distribution deal with Bike Mine, now Vittoria North America, but this deal ended last November.

Going forward dealers order saddles from BTI, Cantitoe Road, QBP, Seattle Bicycle Supply, Security Bicycles and Sinclair Imports. Distributors can order from Selle San Marco North America or Italy direct.

"Dealers are most interested in about 10 models in the line, so rather than going deep in all the saddles and color options, we are going to focus on making sure we always have the new Concor and Regale saddles as well as the Vintage series and the other popular saddles in stock," he added.

Selle San Marco North America can be reached at (888) 434-4846.

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