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Joan Hanscom joins USAC as director of event services

Published February 23, 2016

COLORADO SPRINGS, Colo. (BRAIN) — Joan Hanscom has joined USA Cycling as its new director of event services. 

Hanscom most recently worked at ABUS Mobile Security in Chicago. Prior to that she worked in cycle event production and management; she was a partner with Pro G, an event management company that was behind the first successful bid to host the UCI's Elite Cyclocross World Championships in Louisville, Kentucky, in 2013.

As the USAC's director of event services, Hanscom will oversee the renamed and restructured Event Services Department, which will provide a range of services to event directors including online registration; provision of officials; results and rankings; anti-doping testing; marketing to USA Cycling's audience; and comprehensive insurance coverage. 

"Joan is a deeply experienced race promoter, a longtime cyclist and racer, and a leader," saiod USA Cycling CEO Derek Bouchard-Hall. "She shares our event director community's passion for hosting great events and she understands their challenges. She is uniquely qualified to drive USA Cycling to be the customer-focused and value-creating organization that we aim to be for all cycling events in America."

"I'm tremendously excited to be joining the team at USA Cycling," Hanscom said. "In a way it's a deeply personal move because I love the sport in all its forms and it feels right to be returning to my roots. I'm also very much looking forward to being part of USA Cycling's efforts to grow the sport from the grass roots, and to use my past experience as a promoter to work with other promoters to dramatically enhance the value of USA Cycling's support for cycling events."


Topics associated with this article: People, Racing & Sponsorship

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