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McGinnis joins Hawley-Lambert as VP of commercial

Published May 27, 2016

LEXINGTON, S.C. and LEVIS, Quebec (BRAIN) — Hawley-Lambert has hired Pat McGinnis as its vice president of commercial. McGinnis comes to Hawley-Lambert from FreeMotion Fitness, and Raleigh America previously.

McGinnis will oversee all North American commercial functions, including sales, marketing, digital strategy, development of owned brands, as well as the brand-building efforts of strategic distribution brands.

"I couldn't be more excited to join Hawley-Lambert at this pivotal time in its history," McGinnis said. "The company is making smart investments in both people and infrastructure. Those investments are adding, and will continue to add, tremendous value for retailers all across North America."

McGinnis started in inside sales at Raleigh America and quickly earned his way to become the company's VP of sales prior to his departure in 2006. He continued his career in the fitness industry, joining FreeMotion Fitness in 2006. In 2009 he was promoted to president, a position he is leaving to follow his passion back to the bicycle industry.

"Pat has a very impressive background and an impeccable reputation," says Sylvain Caya, president at Hawley-Lambert. "From his entrepreneurial spirit to his drive to achieve great results to his leadership style, I can say confidently that Pat is the right leader for us. He understands the needs of retailers and shares our organizations values. We're all very excited to have him on our team."

McGinnis' first day will be June 20. He will be based at the company's Lexington, South Carolina, offices.

Topics associated with this article: People

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