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Jamis and Nirve add sales staff in Southwest and Northern California

Published May 24, 2017

NORTHVALE, N.J. (BRAIN) —  G. Joannou Cycles has added two new members to its sales team for its Jamis and Nirve brands. 

Jason McCormack will now be representing both Jamis and Nirve to dealers in Arizona, New Mexico and Utah. He will work outside and in tandem with inside company rep Jason Gilbert.

McCormack brings a wealth of experience to his new role including over 20 years of sales and service in the cycling and multi-sport industry. He is the founder and lead salesperson of his own rep group, Velo Persona Sales, where he has managed such brands as Felt, Vittoria, Speedplay, Sidi and more. He is also a past member of the University of Arizona Cycling Team and has worked and managed sales at the retail level. 

Mark Hubbell will now be responsible for representing Jamis and Nirve to all of Northern California. This will include as far south as Fresno/Visalia and extend upwards to the Oregon border. He will also handle Reno and Carson City, Nevada as well as South Shore Tahoe. Like McCormack, Hubbell will work in tandem with current inside representative Jason Gilbert.

Hubbell is a longtime NorCal resident and brings over 15 years of territory sales experience to his new job. He is a former brand representative and sales manager for companies including Schwinn, Bell and Specialized.

"Both Jason's and Mark's long tenures in the bike business underscores their deep passion for the sport and industry. In both cases it is clearly that same passion which led their development as strong sales professionals," said company president Carine Joannou. "Their individual experiences also included retail which helps provide the necessary foundation for fully understanding bicycle shop and consumer needs. In the end we know that real success is only achieved when creating a win-win environment and both Jason and Mark are dedicated and equipped to help deliver on that."

For more information: McCormack can be reached at or 602-400-9570.

Hubbell can be reached at or 480-425-5796.

Topics associated with this article: Sales Reps

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