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Cycling Sports Group appoints new sales and marketing staff at Sugoi

Published June 2, 2017

VANCOUVER, British Columbia (BRAIN) — Cycling Sports Group has appointed Jason Brown as the director of North America sales for Sugoi and Dennis Kim as the director of marketing for Sugoi. Both will report to Ian Domaas, Sugoi's vice president and general manager. 

"I'm delighted to welcome Jason and Dennis to the Sugoi team. Their blend of experience across organizations like Reebok, Easton-Bell Sports, Aritizia and the Canadian Olympic Committee will greatly benefit our dealers and consumers," said Domaas. "With Jason and Dennis on the Sugoi team we now have an even greater focus than ever on growing the Sugoi brand."

Brown has worked in sporting goods for the past 20 years, at organizations including Easton-Bell and Reebok. During that time he established a distributor network in five key central European countries.

Kim has been in marketing across various sports brands for the past 20 years. The company said he "specialized in transformative work; helping companies make significant strategic shifts well beyond their brand positioning to affect their business and performance."

Cycling Sports Group is a division of Dorel Industries.

Topics associated with this article: People

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