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Major brands commit to Interbike's second annual Fall CycloFest

Published August 17, 2017
Interbike also announces racing schedule and music performances.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Major brands including Cannondale, Santa Cruz, 3T, Pivot Cycles, Campagnolo, Shimano, and SRAM have committed to attend Interbike's second edition of its Fall CycloFest, a four-day event held at the U.S. National Whitewater Center just outside of Charlotte, North Carolina.

Interbike also has announced a race schedule and music acts planned for the Oct. 18-22 event.

"This year's event is shaping up nicely and should be even more exciting than last year," said Pat Hus, the vice president of Interbike. "We learned a lot last year and are incorporating a number of changes this fall, such as adding more race events, moving the music earlier in the day, shifting the expo closer to the main grounds and making the demo experience for consumers available beginning on Friday afternoon."

In addition to traditional road, mountain and other cycling disciplines, the event will feature a number of e-bike brands. Interbike said the facility's 25-plus miles of singletrack make for an ideal e-bike testing ground. Several brands will have their latest e-bikes available to ride on both the private retailer and open-to-the-public consumer days. Also returning is the kids' Bike Rodeo, presented by the local Charlotte Bikin' Dad's organization. More than 150 kids rode the course last year with help and guidance from the organization's volunteers. Kids and their parents came from Florida, Georgia, Alabama, Virginia and more to take part in the weekend festivities.

The event schedule has been enhanced with numerous off-road races, group road rides, happy hours and a film screening. Highlighting the event is the Fall CycloFest Cyclo-Cross race, which is part of the North Carolina Cyclo-Cross Series (NCCX). The race drew approximately 400 participants in 2016. A large purse and numerous prizes from participating sponsors and exhibitors have been established for winners.

A series of live music acts will entertain once again at Fall CycloFest, starting with the Industry Happy Hour on Thursday, Oct. 19. The bands have been secured for Saturday night's main act, which will be open to the public. The entertainment will start with Super Doppler, a psychedelic rock band from Norfolk, Virgina. Headlining the event will be Griz Folk, a five-piece alternative rock band from Los Angeles. The band released their debut album in 2014, and has performed on Late Night with David Letterman, Conan O´Brien and more.

Booths and sponsorship opportunities are still available at Fall CycloFest. For more information, please contact andria.klinger@interbike.com or 949-226-5745.

 

Topics associated with this article: Consumer Expos and Rides, Tradeshows and conferences, Interbike

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