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NRG Enterprises Ltd. distributing Unior Tools; hires Rob White

Published October 2, 2017

NELSON, British Columbia (BRAIN) — NRG Enterprisesis taking over Canadian distribution of Unior Tools, effective immediately.=


In June this year, Raymond Lanctôt Ltd. acquired NRG.

"We are pleased to begin exclusive distribution in Canada with NRG and Lanctot! We see that this will be a winning combination for the future to help grow our brand in North America," said Unior's Bruce Fina.

"Cyclists, riders and techs values quality tools more than ever. Unior Tools is a great addition to our portfolio and we are proud to partner with a brand that has such expertise and credibility in the industry," said NRG/Lanctot operations VP Jean Cloutier.

Lanctot hires Rob White

Lanctot also announced that it had hired industry veteran Rob White as its director of sales for their nike Division

"Rob is a proven performer with decades of experience in the bike industry, he will be a great asset in growing our Bike Division," said Cloutier.

"I am excited to join the Lanctot team and look forward to being part of their bike division. Lanctot recent acquisition of NRG Enterprises is very exciting, NRG is the most authentic bicycle distributor in Canada and I am honored to be working with them," said Rob White.

"We are very fortunate to have Rob working with us, he brings a huge amount of experience and will be instrumental in taking NRG to another level," said Mike Seniuk, the purchasing and logistics manager of NRG Enterprises.

White started Oct. 1 and can be reached at 250-335-0777 or


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