You are here

SmartEtailing rolling out new responsive website templates and content management tools

Published October 2, 2017

BOULDER, Colo. (BRAIN) — SmartEtailing is doing a phased rollout of its new responsive website templates and content management tools for retailers. The company has been working on the updates for more than a year.


"Today's shoppers begin their buying journey by searching online," said SmartEtailing's president, Ryan Atkinson. "We have positioned SmartEtailing to help independent retailers appear in local online search and provide a great online shopping experience."

With SmartEtailing, a retailer can have a website featuring a pre-built cycling product catalog integrated with in-store point of sale systems and supplier warehouses to provide consumers with accurate product, pricing, and availability information. The platform has shopping cart functionality for retailers who choose to sell online.

Atkinson said he views SmartEtailing as an industry partner. "Brands, suppliers, and retailers want to get product into the hands of cyclists and it is in everyone's best interest to preserve the established distribution channel. With this release, we are taking a big step in solidifying the connection between retailers and cyclists at the local level, serving the needs of the entire industry."

More information about the release can be found at



Join the Conversation