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March Northwest takes ownership of IMBA's Instructor Certification Program

Published November 30, 2017

BOULDER, Colo. (BRAIN) — March Northwest, a company led by racer and coach Shaums March, will become the owner, operator and official provider of the International Mountain Bicycling Association's Instructor Certification Program, starting in January.


March has been IMBA's lead instructor trainer and curriculum developer since IMBA purchased the rights to his International Mountain Bike Instructor Certification program in 2013 and transformed it into the current ICP curriculum at the organization. March Northwest is in the process of transforming the ICP into a standalone nonprofit organization, of which March Northwest will act as the official partner and provider for skills instruction. March will serve as its director of operations and oversee curriculum development.

"Over five years, the ICP has grown to become a strong and successful program with IMBA. As we at IMBA continue to become laser-focused on our mission of great places to ride, we're pleased to pass the reigns to someone who has been so integral to the ICP's success," said Dave Wiens, IMBA's executive director.

March said, "I am pleased to continue our work with a great group of instructor trainers who are committed to the success of our member. The ICP is devoted to upholding the industry standards for bike instruction through education and certification. We look forward to maintaining strong ties with IMBA."

The ICP will continue as a standalone certification and be recognized by multiple organizations, including IMBA as its preferred mountain bike skills instruction provider. The certification standards will remain in place and the ICP will honor all current and lapsed IMBA ICP certifications, renewals and expiration dates, and continue to offer the ICP Level 1, 2, and 3 courses globally. Other specialty certifications and non-certification training will be added in 2018.

A calendar of 2018 courses will continue to be updated at Full IMBA press release is on the organization's website


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