Podcasts

New podcast: What's Yamaha up to in the e-bike market?

(BRAIN) — How will Yamaha position themselves as they enter the United States market with their power assist electric bikes? Podcast host Arleigh Greenwald, a bike retailer and industry marketing veteran, talks with Drew Engelmann, the U.S. sales and marketing manager for Yamaha bicycles. 

An entrepreneur's transition from bike shop owner to cargo bike purveyor

(BRAIN) — In this episode of the Shift Up podcast, host Arleigh Greenwald talks with Scott Taylor, a bike shop owner and inventor of a successful Kickstarter product — Argo Cargo. The Argo Cargo is a front-loading cargo bike sold as an $800 kit that can be attached to the front of most regular bikes.

Are regional trade shows the answer?

(BRAIN) — "How hard can it be to run a trade show?" Jim Kersten asked himself after hosting Chicago-area retailers at Interbike social events.

Interbike, CABDA, bankruptcies, mobile service, and more

DENVER (BRAIN) — In the latest Shift Up podcast, host Arleigh Greenwald takes her regular quarterly look at the State of the Industry. This time, she is joined by BRAIN's editor, Steve Frothingham. You can play the podcast from the article page or you can subscribe via most podcast apps or Spotify.